United States' Lindsey Horan, right, celebrates with Sophia Smith, left, and Megan Rapinoe after scoring during the Women's World Cup soccer match between the United States and Vietnam at Eden Park in Auckland, New Zealand, Saturday, July 22, 2023. (AP Photo/Abbie Parr)
The United States’ 3-0 victory over Vietnam in the Women's World Cup drew 6.26 million viewers, making it the most-watched soccer telecast in the U.S. since last year’s men’s World Cup final.
It is also the largest combined English- and Spanish-language audience for a U.S. women’s group stage match.
Saturday afternoon's match in Auckland, New Zealand — which kicked off at 9 p.m. EDT Friday night — averaged 5,261,000 viewers on Fox, making it the second-most watched group stage telecast since Fox started covering it in 2015. Fox and Nielsen said the audience peaked at 6.5 million for the final 15 minutes.
The largest Women’s World Cup group stage broadcast on Fox remains the 2019 U.S.-Chile match, which averaged 5,337,000.
Fox and Nielsen said it is a 99% increase over the first U.S. group stage match four years ago in France against Thailand, which started at 2:30 p.m. EDT.
The Spanish-language audience of 1 million across Telemundo, Peacock, Universo and Telemundo streaming platforms was the most-watched for a group-stage match and was surpassed only by the 2015 and '19 final. The Spanish audience was also nearly double what it was for the 2019 Thailand match.
Telemundo is a division of Comcast Corp.’s NBCUniversal.
The total audience numbers also include 307,831 who watched via streaming on English- and Spanish-language streaming.
The next U.S. match is Wednesday night against the Netherlands.
A total of 33 states and the District of Columbia now allow at least some form of sports wagering, but the prospects are mixed for expanding sports betting to additional states this year.
March Madness isn’t just about filling out — and later trashing — brackets. There are more ways to bet the field in the NCAA Tournament, an event that will consume basketball fans over the next three weeks.
The University of Alabama is the men's college basketball No. 1 seed overall for March Madness after CBS and the NCAA held their annual Selection Sunday.
Fill out your brackets because March Madness is here! Here is what college basketball fans (and the millions playing office pools) need to know, including the favorites and underdogs, key games and how to watch the women’s NCAA tournament.
Fill out your bracket because March Madness is here! Here is what college basketball fans (and the millions playing office pools) need to know, including the favorites and underdogs, key games and how to watch the men’s NCAA tournament.
