*By Conor White*
After losing $136 billion in market cap in less than a week, Facebook is looking for ways to reinvigorate its outlook at a time of slowing ad revenue growth, [continued fallout](https://cheddar.com/videos/facebook-stock-crushed-after-disappointing-earnings) from the Cambridge Analytical data privacy scandal, and the [latest revelation](https://www.nytimes.com/2018/07/31/us/politics/facebook-political-campaign-midterms.html) Tuesday that it's detected attempts to influence this November's midterm elections.
"It's been a long 2018 for Facebook," said Madison Malone Kircher, an associate editor at New York Magazine. "Which brings us to the one thing Facebook is doing right, and that's the Stories platform. It works really well on Instagram, which Facebook owns, and they've really been trying to push to make it work on Facebook."
Instagram Stories has 400 million daily users, double the number of users of rival Snapchat, and Facebook has been trying to lure advertisers to the Stories platform.
Kircher said in an interview Tuesday with Cheddar that neither of the social media companies has figured out how to make user-generated stories on their platforms profitable.
"Snapchat, which is the creator of this style of posting, has also struggled with it," Kircher said. "They rolled out a new platform called 'Commercials' this week, which is similarly trying to figure out how to sell ads against this style of content."
In the end, Kircher said Facebook can push Stories to advertisers all it wants, but it won't be successful until it's popular with users.
"It's a two-fold problem Facebook has," Kircher said. "One, trying to convince advertisers to buy ads in this space, but first they have to figure out how to get us to use it."
For more on this story, [click here](https://cheddar.com/videos/facebook-pushing-stories-feature-to-advertisers).
Tesla shares surged in after-market trading on Wednesday after the company surprised investors with strong adjusted quarterly earnings of $2.90 a share, far exceeding expectations. "As a Tesla bull, this is the quarter we've all been waiting for," Galileo Russell, founder of HyperChange TV, told Cheddar. "This is proving that Tesla can make money, they're on their way to being the most profitable automaker in the entire world. This is justifying the company's valuation; this is all good news."
Snap has hired a new chief business officer and chief strategy officer. The news comes a day before the company's earnings release and as Cheddar's Alex Heath reports an internal survey suggests 40 percent of Snap employees don't plan to stay around very long.
After Trivago's latest earnings report on Wednesday, it can once again claim profitability, a milestone the CEO hopes will restore faith in the travel-booking platform.
"I think for us it was super important to get back to profitability, to really show what this company can achieve and to gain confidence and to show the markets, 'Hey, Trivago can be a profitable company,'" Rolf Schroemgens told Cheddar Wednesday.
Tesla shares are surging as investors prepare for the company to release quarterly earnings Wednesday after the markets close. President Trump criticized Federal Reserve Chair Jerome Powell (again) in an interview with the Wall Street Journal. And Kerry Bishé and Corey Stoll join Cheddar to talk about their roles on Amazon's new series 'The Romanoffs.'
Stocks declined sharply Wednesday afternoon, with the Nasdaq recording its biggest monthly drop in almost a decade, as bad housing news and global trade concerns added to another tumultuous day on Wall Street.
Apple CEO Tim Cook made his most forceful comments yet on the privacy concerns plaguing the tech industry, telling a conference in Brussels, Belgium that a "data-industrial complex" has led to eroding privacy rights around the world. Cook then called on the U.S. to adopt a landmark federal privacy law like the GDPR that went into effect earlier this year in the EU.
Snapchat employees are looking to jump ship in growing numbers after a botched app redesign and drop in stock price soured many on the company’s future, according to an internal, anonymous survey.
Markets may have closed off their lows of the day, but Jack Kramer, co-founder and co-CEO of MarketSnacks, said there's still plenty that could weigh on investors over the next year.
Teens are abandoning Snapchat and turning to Instagram and Brian Deagon, senior reporter for Investor's Business Daily, said that Snapchat could likely not recover from its recent blunders.
Notable short-seller Andrew Left of Citron Research has turned positive on the electric-car manufacturer. But Daniel Sparks, contributing senior tech analyst at Motley Fool, said the call may be more of a short-term bet.
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