While there's still doubt people will live their day-to-day lives fully virtual in the metaverse, marketing firm Blokhaus is giving skeptics a chance to take a closer look at the technology. The marketing agency hosted an exhibit called Block/Space from South by Southwest where Cheddar News senior reporter Michelle Castillo and senior field producer Chris Catalina spoke with Mark Soars, Blokhaus CMO and founder, and had their virtual avatars minted. Castillo also checked out augmented reality kicks at the Flex booth and NFT comics at Interpop, all on the Tezos blockchain ecosystem.
Vulture contributor Fran Hoepfner talks the Wicked film's marketing campaign, why 'culture jacking' works so well and how it all paid off for the hit musical.
Brigit Zimmerman, Chief Commercial Officer at Priceline breaks down what travelers can expect this holiday season, predictions for 2025 and best ways to save.
Simon Shuster, Senior Correspondent at TIME, discusses his recent article, how the friendship between Musk and Trump may affect US spending, “DOGE” and more.
Christa Pitts, Co-Founder & Co-CEO of The Lumistella Company shares the origins of Elf on the Shelf Plus Extraordinary Noorah's Macy's Day Parade debut!
Hayley Berg, Lead Economist at Hopper breaks down her best tips for navigating holiday travel and how to score the hottest deals on Dec. 3 - Travel Deal Tuesday
