As Netflix, Disney, and Apple duke it out for streaming supremacy, another platform is quietly amassing its own powerful stable of original content. Sony Pictures Television Network Chief Digital Officer and Crackle GM Eric Berger joins Cheddar to discuss standing out in the very crowded content landscape. Unlike many of its competitors, Crackle uses a free ad-supported model instead of a subscription plan.
Berger explains what Crackle calls its "connectors" demographic. The company's target audience consists of the intersection between gamers and streaming audiences. He says he greenlights content based on what will resonate most with those viewers.
The streaming world might be in store for quite the shakeup if Disney moves ahead with its planned content platform. Berger says it's too soon to tell what kind of effect the Disney/Fox deal will have on the streaming landscape. He says that any added attention and discussion surrounding digital programming is a good thing for the industry.
Susan Bourgeois, Louisiana Economic Development Secretary, talks preparations for Super Bowl LIX, plus Meta’s $10B data center coming soon to North Louisiana.
Triller CEO, Sean Kim, joins Cheddar to discuss how content creators are looking for alternatives in the U.S. as TikTok's future hangs in the balance. Watch!
Uncle Nearest CEO Fawn Weaver joins Cheddar to talk alcohol warning labels, the future of the alcohol business and why she thinks DEI has a PR problem. Watch!
Shark Tank's Daniel Lubetzky, Founder of KIND Snacks, breaks down the FDA's new definition of healthy, plus, his thoughts on building a stronger democracy.
