Professional Bull Riders is celebrating its 25th season with a huge event at Madison Square Garden January 5th. Sean Gleason, CEO of Professional Bull Riders, and two-time World Champion bull rider J.B. Mauney, aka "the John Wayne of PBR", join Cheddar to discuss the fast-growing sport.
According to the organization, PBR attendance increased 11% from 2015 to 2017, setting 13 local event attendance records in 2016 and eight more in 2017. Annual global attendance has reached 3 million fans. Gleason also talks about the company's new streaming platform called "RidePass" and how it fits within the distribution strategy.
Mauney talks about how he prepares for a bull riding competition and how he stays connected with his fans. He says he's one of the oldest professional bull riders, which is why he's old school in his training. He predicts he'll ride for a few more years before hanging up his hat.
These are the headlines you Need 2 Know.
These are the headlines you Need 2 Know.
Golden State Warrior Stephen Curry has added a fourth title to his resume: NBA player, investor, entrepreneur ー and now executive producer. Curry's first feature film, "Breakthrough," is slated for release on April 12, 2019. "I know people will love it," the three-time NBA champion told Cheddar in an exclusive interview on Friday.
Brad Twohig, partner at Lightspeed Venture Partners, said that Fortnite has built itself into a kind of social network and that the community its developed will likely help the game maintain its popularity for some time to come.
These are the headlines you Need 2 Know.
At TwitchCon 2018, Twitch CEO Emmett Shear sat down with Cheddar CEO Jon Steinberg to discuss the streaming platform's explosive growth, the rise of Fortnite, and Twitch's relationship with parent company Amazon.
The formula of success for Twitch is its ability to ride the wave of hit games like "Fortnite" and "Overwatch." Twitch CEO Emmett Shear told Cheddar what the streaming platform's top priorities are going into 2019.
These are the headlines you Need 2 Know.
These are the headlines you Need 2 Know.
The Baltimore Ravens are rolling the dice on a new partnership with Horseshoe Casino. The agreement will allow Horseshoe to use team trademarks and logos; the casino plans to eventually build a new Ravens-themed bar on site. The real opportunity, however, will present itself if the state of Maryland decides to legalize sports betting, the NFL team's Senior VP of corporate sales, Kevin Rochlitz, said Wednesday in an interview with Cheddar.
