Digital video is one of the most marketable tools for companies and individuals and YouTube is at the heart of the world of digital video. Popular YouTube channels can make millions of dollars a year in ad revenue, which has created a new brand of celebrity - the YouTuber.
YouTube influencers Brooke Miccio and Danielle Carolan join to share their tricks of the YouTube trade. Miccio says it's all about creating consistent and authentic content.
Carolan and Miccio also talk about the rising trend of shoppable video. Both of the YouTubers worked with Dote, an app that makes video content shoppable. They say that creating shoppable content really makes a difference for engagement, and also means more money in the bank for YouTube influencers.
Deena LaMarque Piquion, Chief Marketing Officer at Xerox, joins ChedHER to discuss how women can break the glass ceiling in the workplace, and why and how women should stop saying 'sorry' so often.
Marylyn Harris, President of Harrland Healthcare Consulting, joins ChedHER to discuss how her experience in the military prepared her for a cybersecurity career, advice to pivot in your career, and how she's paving the way for women of color in the industry
Amanda Carlson Phillips, Senior Vice President of Exos' performance team, joins ChedHER to discuss how wellness programs can fight burnout, how businesses can better support women leaders and teammates in order to close the exhaustion gap.
President Biden heads to Poland, Ginni Thomas' texts to overthrow the 2020 election, and the founder of .gifs has passed away. Here is all the news you Need2Know for Friday. March 25, 2022.
Students are finally back in the classroom, but how are their grades holding up? A recent study compared the test results from students across the country to see how the return to in-person classes is affecting students' learning. Gene Kerns, vice president and academic officer of Renaissance Learning, joins Cheddar News to discuss.
