Build-A-Bear CEO Talks Target Customer Evolution and Appealing to Adults
Build-A-Bear CEO Sharon Price John joined Cheddar News this week to talk about the evolution of the stuffed animal business. For years, the brand has been geared toward children, but now the company is pivoting to expand its target customer base. "So there are actually two really great examples of how we've evolved from just a kid's based company to also appealing to teens and adults with now 40 percent of our sales to teens and adults. And that over indexes to our e-commerce business," she said.
Zack Malet, Senior Director of Business Development & Innovation, joins Cheddar to discuss ESPN experiences and how they are changing the sports travel game.
Smashburger CEO Denise Nelsen discusses how her time building the Starbucks brand gave her the tools to lead a Smashburger brand refresh, value wars, and more.
Charles Gillespie, Founder and CEO of Gambling.com Group comments on the billions of dollars in wagers placed on the outcome of the 2024 election and more.
Danny Trejo joined Cheddar to discuss his upcoming show "Mysteries Unearthed" coming to the History Channel and his most recent entrepreneurial ventures.
His Royal Highness Prince Emanuele Filiberto Di Savoia, Prince of Venice, joined Cheddar to discuss his new game that lets everyday folks feel like a royal.
GJ Hart, CEO of Red Robin, discusses the company's place in the "value wars," what's next for the restaurant and his thoughts on Shake Shack in the sky. Watch!
Chiza Vitta, Managing Director Global Analytics at S&P Global Ratings joined Cheddar to discuss S&P's recent Megatrend findings and other 2025 predictions.
Greg O'Hara CEO at Certares joined Cheddar to discuss his personal experience with Wellness Tourism and his predictions for the future of the growing industry.
