No matter what industry you work in, it's important to get out of the office and in the field so you don't lose sight of your team's mission. That's the inspiration behind Bacardi's "Back to the Bar" day. Global Advocacy Director Jacob Briars joins Cheddar to break down the big event. The campaign is part of the company's Founder's Day celebration, paying tribute to its anniversary. Briars explains how Bacardi is challenging its employees to urge customers to try new specialty cocktails. The recipes honor some of the most iconic drinks associated with the Bacardi family brands. We also get Briars' take on some of the newest trends sweeping the spirits industry. He says rum is the next big drink to dominate the bars. He calls it the most underappreciated kind of alcohol.

Share:
More In Culture
Stretching Your Dollar: The Cost of Raising Children
The cost of raising a child is now estimated at $237,000, not including college, according to a new report. Matt Schultz, chief credit analyst with LendingTree, joined Cheddar News to provide tips on how to budget for having a family.
Top Toys for Under $20
Getting your children doesn't mean you need to break the bank to do so. Cheddar News' Michelle Castillo attended Toy Insider's Holiday of Play event to find toys that you can get for under $20 ahead of the upcoming holiday shopping season.
Cheddar Paws: Observing National Service Dog Month
September is National Dog Service Month. Rubie Nathanson, a trainer with Dog Training Elite, joined Cheddar News to discuss the differences between a service dog and a typical pet and the importance of service dogs overall.
Cheddar News Attends Cosmetic Executive Women Beauty Bazaar
Cosmetic Executive Women is holding their Beauty Creator Awards and Cheddar News' Hena Doba went to check out some of the groundbreaking beauty products that were on display for hair care, skin care along with fragrances and color cosmetics.
Load More