Tal and Omer Golan, founders of advertising company Outernets talk their interactive storefront ads that have been used by companies like McDonald's and Dylan's Candy Bar.
Outernet storefronts change based on the person in front of each ad. The company can track each consumer, collect that data, and use it to alter the ad in real-time.
Omer discusses the technology's use of data and machine learning. Tal and Omer are artists, and the business began with people asking to hang their art in the windows because it attracted people to the store.
President Donald Trump has signed the GENIUS Act into law, setting new regulations for stablecoins, a type of cryptocurrency tied to assets like the U.S. dollar.
The switch from high-fructose corn syrup in Coke sold in the United States would put Coca-Cola in line with its practice in other countries, including Mexico.
