The New York Times debuted a new ad spotlighting its investigations and coverage of the impact of brain injuries to football and other sports. Jason Stallman, Sports Editor at The New York Times, joins Cheddar on a special episode of "The Business of Sports" to discuss what he's seeing in the push for more safety concerns.
Stallman says The New York Times takes a special interest in this topic because it doesn't just impact NFL players. More and more young kids are getting into the sport. He calls it a public safety issue if it is the case that repeated head injuries can lead to cognitive damage later in life.
So are we at a turning point in the quest for head injuries to be taken more seriously in sports? Stallman says as the science has mounted over the past decade many people wonder when it will become more of a talking point among players. Although he does cite that certain parts of the country have taken steps to address the risk of head injuries. Some schools have stopped having full contact practices. However, Stallman is unsure when NFL players will start addressing the issue. He says the dynamics are much different when you're being paid millions of dollars to play a sport.
As the Beijing winter Olympics start to wind down, its ratings are heading towards a historic low. An average of only 12.3 million viewers per day have tuned into NBC to watch the games, compared with about 23 million viewers for the 2018 games in South Korea. Seth Schachner, managing director of StratAmericas and digital business executive, breaks down what could be behind this trend.
As we celebrate Black History Month, Cheddar is highlighting prominent Black Americans who are carving their own historic paths and trailblazing in their fields. Today we feature NFL all-time great and current college coach Deion Sanders.
As Super Bowl LVI shapes up to be the biggest gambling event in sports history, restaurants and bars are looking to get in on the rapidly growing world of legalized sports betting.
The NFL was struck with a bombshell lawsuit by former Dolphins Head Coach Brian Flores that accuses them and three teams of discrimination. The league's hiring practices when it comes to minority coaches have been in question for years but may finally see some change after Flores' suit. Cheddar News was joined by Matt Lombardo, National NFL Insider at Fansided to discuss the suit and its possible implications.
The Rams will technically be the road team for Super Bowl LIV despite the event being play at their home venue, Sofi Stadium. Why? Because the league alternates which conference's team is designated as home, and this year, it's the Bengals turn. Cody Roark, NFL Analyst for Pro Football Network, joins Cheddar News' Closing Bell for some more Super Bowl nuggets and discusses what viewers should watch for when the game kicks off.
Tom Brady, the greatest quarterback in NFL history, has retired after winning seven Super Bowls and setting numerous passing records in an unprecedented 22-year-career.
