Fans are consuming pro football games at “record levels,” according to the president of the San Francisco 49ers.
But with ratings for NFL games sliding amid the changing media landscape, Al Guido says the league needs to better job of reaching viewers.
“If you look at the deal we did with Amazon, if you look at the Verizon-Oath deal, the Thursday night deal -- for us, we gotta get to a point where we have content in every single fan’s hand,” he told Cheddar in an interview. “And we’ve removed some of the exclusivities, which I think will lead to better ratings moving forward.”
Guido was referencing the deal struck between the league and Fox this week to carry Thursday Night Football games for the next five seasons.
The $3 billion price tag raised some eyebrows in light of ratings numbers -- research firm MoffettNathanson found viewership was down 13 percent during the regular season this year, and as much as 20 percent for the playoffs. Whether those declines continue into this weekend’s Super Bowl remains to be seen.
The New England Patriots will face off against the Philadelphia Eagles on Sunday, February 4th.
For full interview [click here](https://cheddar.com/videos/how-the-san-francisco-49ers-are-taking-advantage-of-silicon-valley).
Two major league games scheduled for Monday night have been postponed as the Miami Marlins deal with a coronavirus outbreak that stranded them in Philadelphia.
The Seattle Kraken becomes the NHL's newest hockey team. Co-Owner, Jay Deutsch, talks deciding on the team name and what it means to become part of such a large organization in the NHL.
Following successes like 'The Last Dance' & 'Tom vs Time,' Religion of Sports has raised $10 million as the company looks to expand its presence in sports media. CEO, Ameeth Sankran, talks making a lasting imprint by telling important sports focused stories.
The NHL’s newest team finally has its name: the Seattle Kraken. The expansion franchise unveiled its nickname Thursday, ending 19 months of speculation.
Mayor Muriel Bowser weighs in on the Washington Redskins name change after the organization faced opposition from sponsors and advertisers.
The Washington Redskins will change their team nickname following mounting pressure from sponsors and advertisers. CEO of the Aspire Group, Anthony Tall, talks hurdles the team will face both from fans and the financial burden of re-branding changes.
NBA photographer Andy Bernstein talks season return and plans to document players' reaction to calls for social and racial change amid the coronavirus pandemic.
Oura CEO, Harpreet Singh, talks development of a wearable ring that detects symptoms of COVID-19 and partnership with the NBA as the league heads to Orlando to restart game play.
The New York City Marathon scheduled for Nov. 1 has been canceled because of the coronavirus pandemic.
The noose found hanging in Bubba Wallace’s garage stall at Talladega Superspeedway had been there since at least last October.
