Zach Overton on Samsung's Brick and Mortar Experience
For electronics giant Samsung, the retail experience has to be “so much more than just shopping,” says Zach Overton, VP of consumer experience for Samsung. That’s why Samsung is rolling out a multipurpose digital hub to test out products that amplify everyday experiences. Zach Overton sat down with Alyssa Julya Smith at the eTail conference in Palm Springs, California to discuss the company's new venture.
Overton explains that it's really "about how you make the brick-and-mortar space the most profound expression of your brand.”
The two-year-old Samsung 837 venue, located in Manhattan’s Meatpacking District, features events like movie screenings and live performances. It allows customers to become immersed in Samsung technologies through virtual reality and interactive art installations.
Pinky Cole, founder and CEO of Slutty Vegan ATL, is helping college grads start new businesses. She is providing Clark Atlanta University grads with LLCs. Cole joins Cheddar News to discuss giving grads a financial boost and the success of her vegan food chain.
According to a survey, 45% of LGBTQ youth seriously considered attempting suicide in the past year. Amit Paley, CEO and Executive Director of The Trevor Project, joins Cheddar Pride to address LGBTQ youth mental health.
Reepher is a Salt Lake City-based company that offers a prepaid legal defense plan for cannabis DUIs. CEO and co-founder Justin Kahn joined Cheddar News to break down the business model, explaining how lawful users may be in trouble when being pulled over by police. "The reason is because cannabis users have THC and cannabis cannabinoids in their system regardless of the last time that they consumed," he said. "Any regular cannabis user is at risk, or they're one mistake away from having an interaction with a police officer that could lead them to be suspected of being under the influence of cannabis."
Elon Musk is demanding his Tesla employees to return to the office full time, a minimum of at least 40 hours a week. The CEO also took a shot at other companies who have some form of work-from-home status. The ultimatum comes at a tumultuous time for Musk with the reveal of a sexual misconduct scandal and his attempted Twitter purchase.
Bindu Sundaresan, Director, AT&T Cybersecurity, joins Cheddar to discuss best practices and important cybersecurity milestones to hit for any organization, and how small business owners can think about cyber beyond technology and compliance.
Marques Ogden, former NFL offensive lineman turned author and celebrity success coach, joins Cheddar to discuss his career transition after his NFL playing days and how he overcame a low point to prioritize family and re-shape his life as a success coach.
Mark Bowen, General Manager at Midnight Sun in San Francisco, joins Cheddar to discuss how the pandemic affected LGBTQ+ nightlife and the return to work for service industry workers.
