Zach Overton on Samsung's Brick and Mortar Experience
For electronics giant Samsung, the retail experience has to be “so much more than just shopping,” says Zach Overton, VP of consumer experience for Samsung. That’s why Samsung is rolling out a multipurpose digital hub to test out products that amplify everyday experiences. Zach Overton sat down with Alyssa Julya Smith at the eTail conference in Palm Springs, California to discuss the company's new venture.
Overton explains that it's really "about how you make the brick-and-mortar space the most profound expression of your brand.”
The two-year-old Samsung 837 venue, located in Manhattan’s Meatpacking District, features events like movie screenings and live performances. It allows customers to become immersed in Samsung technologies through virtual reality and interactive art installations.
The latest jobs report is in, and once again it's looking good for workers: The U.S. economy added 223,000 jobs in December, and unemployment dropped to 3.5 percent from 3.6 percent.
Wall Street rallied amid hopes inflation may continue to cool and the Federal Reserve may ease up on its interest rate hikes following some mixed readings on the U.S. economy.
The U.S. Federal Trade Commission (FTC) has proposed a rule that would ban the practice of companies forcing workers to sign non-compete clauses in their contracts.
Chris Salgardo, founder and CEO at Atwater, joined Cheddar News to discuss how the company is making men's personal care mainstream. “I think that the simplicity of it is what's really resonated,” he said.
Thanh Nguyen, CEO, and co-founder of OpenComp, joined Cheddar News to discuss salary trends and how to negotiate a raise amid historically high inflation and recent data on compensation.
John Haar, managing director of Swan Private Client Services at Swan Bitcoin, joined Cheddar News to discuss the different forces which affected the price of the cryptocurrency in 2022.
