Starbucks is partnering with Ariana Grande on its latest coffee offering. The coffee chain and singer both posted twin cloud emoji tweets on Monday. Grande tagged @Starbucks, leading fans online to piece together that she was teasing the new "Cloud Macchiato," which Starbucks ($SBUX) officially launched this week. She followed those up with a pair of new tweets Tuesday morning showing the singer decked out in a Starbucks apron sipping on one of the new bevvies.
Internal documents showed that Grande was helping the company launch the new beverage, according to Business Insider.
Grande might already be considered an unofficial brand ambassador given how many times she's been snapped holding a Starbucks drink. Starbucks has not confirmed that it has a partnership with the "Thank U, Next" singer, though BI reported that as part of the promotion some stores will also feature Grande-approved playlists and songs.
The Cloud Macchiato is a twist on an Italian coffee staple. The "macchiato," literally translated to "stained" is a shot of espresso with a bit (stain) of frothed milk. Starbucks gained success bastardizing that and other Italian cafe classics with iced versions, caramel drizzles, and mocha. The Cloud version will come in cinnamon or caramel versions with a dollop of whipped cold milk foam, according to the press release.
Facebook parent Meta’s miss on Q4 earnings raised alarm bells amongst investors. The tech giant lost users for the first time as it invests a lot into the metaverse, its virtual realm, in the hopes that consumers will move their social media consumption there. The stock dropped around 25 percent on the report, and CEO Mark Zuckerberg chalked it up to people flocking toward apps like TikTok, even as his own platform attempts to make a big pivot to the metaverse future. "It's gonna take a long time to develop and it's gonna take a long time to bring to fruition," Rebecca Walser, president of Walser Wealth Management told Cheddar. "In the meantime, the world is moving on. We have a very short attention span, especially on social media, and we want the short little videos. And Tiktok has just taken off."
Wall Street saw another volatile day after the Federal Reserve left rates unchanged for now, with plans to raise rates in March at its next meeting in order to ease inflation. Fed Chair Jerome Powell said the Fed has not made decisions on the size of rate increases, adding that the Fed is not trying to get inflation below two-percent. Ken Johnson, CFA and Investment Strategy Analyst explains why Powell thinks that high inflation is a significant threat to the labor market.
Ed Butowsky, managing partner at Chapwood Investments, joined Wake Up With Cheddar to break down the disappointing takeaways from Spotify's Q4 earnings report, which sent the stock plunging.
Anu Gaggar, global investment strategist for Commonwealth Financial Network, joined Cheddar News to discuss how global supply chains could be disrupted even further by an armed conflict in Ukraine.
Google parent company Alphabet saw yet another successful quarter reporting its final earnings report for 2021 on Tuesday. The tech giant beat Wall Street expectations across the board with much of that success owed to not only the growth of its cloud business, but also its multi-platform advertising. Joanna O'Connell, Principal Analyst at Forrester explains why advertising may be one of the keys to Alphabet’s future success.
