While savory snacking options in 2020 will maintain the classic comfort flavors, snackers might be in for an extra kick when they open a bag of chips, according to research published by Frito-Lay North America, a subsidiary of Pepsico.
"Spicy things continue to be a really 'hot' trend," Denise Lefebvre, SVP, R&D, Global Food at PepsiCo told Cheddar. "[Consumers are] really leaning towards different, broader — jalapeno, habanero, ghost pepper — and really want to understand the depth and the level of spice that might provide them."
Beloved flavors like cheddar and sour cream or sour cream and onion continue to be popular for snack brands like those under PepsiCo's ownership, but globalization is evolving the tastes of consumers, according to Lefebvre.
"Even markets like the UK, where it's really been thought to have more mild food tastes, some of those subcultures, ethnic subcultures, have really influenced the palates there and continue to influence the palates, everywhere, all over the world," she said.
An unexpected trend Lefebvre also predicted for the near future: alcoholic beverage flavors in snack foods, although PepsiCo currently has no plans to feature adult-focused products with infusions of gin, bourbon, or other boozy flavors. Similarly, the food conglomerate has no plans to add trendy CBD and cannabis to its portfolio of brands.
"I think we'll always look and understand trends and where the consumers are going, and we want it backed with good science and good understanding," Lefebvre said regarding cannabis infusions.
The PepsiCo executive also added that the company will continue to pursue the healthier snacks trend, with products that feature more whole grains, proteins, and vegetables like Sun Chips and Off The Eaten Path.
At the age of 65, Judy Katz, who ran her own public relations firm for years, was looking for a change. After retirement, she started a brand-new business as an author and ghostwriter of books. Judy Katz joins Jamie Hopkins to discuss finding a new beginning as a ghostwriter and living life to the fullest post-retirement.
Catching you up with today's market check with the mortgage demand plummeting to a 22-year low, Walmart heir Rob Walton getting set to buy the Denver Broncos for $4.56 billion, and talks continuing over Jetblue’s attempted purchase of Spirit headlines.
Meta announced its plans to join the Cannes Lions International Festival of Creativity. This is leaving businesses and customers wondering what the tech giant has in store for the event. Nicola Mendelsohn, the vice president of the global business group at Meta, joined Cheddar News to preview what the tech giant will discuss at this year's festival. "We're going to be showcasing more about reels. We're going to be talking about our commerce solutions, are messaging solutions, and of course, the method of us speaking of new ways to kind of connect with customers," she said.
On today's episode of On The Job: Cheddar gets a look at how the salon and beauty industry has pivoted throughout the pandemic; Mark Brim, President of Aquent's Recruiting Division Vitamin T, breaks down how remote work has transformed hiring and recruiting process across the board;
Julie Bauke, President & Chief Career Strategist at The Bauke Group, breaks down why companies are being 'ghosted' by new hires, and what repercussions can come from this.
Mark Brim, President of Aquent's Recruiting Division Vitamin T, joins On The Job to discuss how remote work has transformed hiring and recruiting process across the board, and the latest trends surrounding remote hiring across the globe.
Julie Bauke, President & Chief Career Strategist, The Bauke Group, joins Cheddar to discuss the phenomenon of new hires accepting jobs and quitting before their first day of work, and how ghosting one company may come back to bite you when you find a job you really want.
Miami's real estate market has boomed since early 2020, thanks to an overall strong housing market, remote work, and no income tax as incentives. The city is preparing to welcome even more residents as people relocate to warmer climates to work from home. Garrett Derderian, director of market intelligence at SERHANT, joined Cheddar to discuss the Magic City's red hot market.