Gary Vaynerchuk, the outspoken CEO of creative agency VaynerMedia, checked in with Cheddar before the weekend to share his views on the biggest stories this week.
On creating jobs in the digital economy post-COVID:
"We've seen this before. When there's huge technology advancements, things evolve," he said.
Rather than focusing on the jobs being lost to technological changes, Vaynerchuk emphasized the "millions" of jobs being created around capturing and producing online content. He pointed to the emergence of “non-fungible tokens” or NFTs, which are digital certificates on the Ethereum blockchain that authenticate ownership of a digital asset and can be bought and sold.
Digital economy evangelists such as Vaynerchuk see NFTs as crucial to monetizing the web.
"It feels like a sea change: the blockchain, the ledgerization [or] digitalization of all goods, the way music is distributed, books, the way art and collectibles are sold, the way season tickets can be sold."
The goal, Vaynerchuk explained, is for the NFT market to set prices for the online economy.
On the possibility of new regulations for bitcoin and other cryptocurrencies:
"Regulation is the elephant in the room," he said.
On the one hand, he said bitcoin has gotten "over the hump" of gaining legitimacy with the general public, but that it now presents a challenge to sovereign nations on what steps they will take to regulate the cryptocurrency, and how those actions could impact its long-term success.
"I think it's going to be extremely interesting over the next half-a-decade to a decade to see what happens, and how much momentum will that currency, that community have versus what happens if it gets overregulated," he said.
On the upcoming direct listing of Coinbase, a digital currency exchange:
"You don't see companies doing this level of revenue profitably before an IPO, with a trend that is so macro that they're dominating in," said Vaynerchuk, who disclosed that he invested in the company back in 2014. "So, I'm just very curious what the market is going to do with it, but they have a lot of good math on their side."
In late January, NFT company Candy Digital cashed in when a Shohei Ohtani Icon NFT sold for $100,000, breaking the six-figure sale price mark for MLB NFTs for the first time. Scott Lawin, CEO of Candy Digital, joins Cheddar News' Closing Bell, where he explains why his company is very excited about the future of digital collectibles and how the Ohtani NFT sale shows consumer confidence in the marketplace.
Sēkr, a mobile app that aims to improve and digitize the outdoor travel experience, announced this week that it raised a $2.25 million seed round. In the Sēkr app, users can get access to more than 50,000 campsites throughout the U.S. including the nation's largest database of free campsites. The company is saying it is on a mission to make every step of the planning experience for outdoor travel easier, safer, and more social. Breanne Acio, co-founder and CEO of Sēkr, and Jess Shisler, co-founder and COO, joined Cheddar News' Closing Bell to discuss.
Cheddar's Big Game Special gives you all the info you need heading into Sunday's event. Pro Football Hall of Famer Terrell Davis, Big Game MVP Hines Ward, and Big Game Champion Emmanuel Sanders dissect the action set to take place on the field, Olivia Harlan Dekker delivers her winning wagers, Tom Morton breaks down what we should expect from advertisers, Azia Celestino showcases the atmosphere from Los Angeles, and Baker Machado discusses what viewers should expect to see unfold during the halftime show.
As the Cincinnati Bengals and Los Angeles Rams prep to face each other in the Big Game at SoFi Stadium in LA, 55 percent of a record number of bettors are projected to drop money on the Rams. Casey Clark, the senior vice president of strategic communications for the American Gaming Association, joined Cheddar News to share some data and predictions based on the greater interest in gambling on Super Bowl LVI. "You know that means that people are migrating away from the predatory illegal market and corner bookie and moving their action into the legal marketplace," he said. "So really encouraging for consumer protections and for those of us who might want to have a little action on the game."
Facebook parent Meta and Grammy Award-winning singer Ciara have joined forces to help black female-owned small businesses. Selected businesses will receive marketing mentorship from Meta along with $100,000 to put into their brand. One such business, The Self Care Suite, is a platform that supports mental health, and founder Tara Pringle Jefferson, along with Irene Walker, Meta Elevate founder and program manager, joined Cheddar News to discuss the program. "Having this opportunity with Meta, with Ciara, really will allow us to focus on our virtual programming, to focus on our e-commerce shop, and, as we kind of adjust, to the new normal in 2022," said Pringle Jefferson.
Tesla has been under mounting regulatory scrutiny by the NHTSA, and has issued numerous recalls, including four within the past two weeks. While the company has issued recalls over the years, the number seems to be increasing in recent months as the company issues fixes for seat belt chimes, pedestrian alerts, its self-driving software, and more. What's behind this uptick in recalls — and how might this impact brand loyalty? Al Root, Senior Writer at Barron's, joins Closing Bell to discuss.
Under Armour released a successful Q4 earnings report amid supply chain issues. The apparel company said it invested in analytics to decipher what drives consumers to its brand. However, the company warned of potential supply problems going forward due to COVID.
Hyperice is a technology company that specializes in physical recovery for athletes, and it's now partnering with the NFL. Christian McCaffrey, Carolina Panthers running back and Hyperice athlete-investor, and Jim Huether, Hyperice CEO, joined Cheddar News to discuss the partnership. "It's definitely for both for performance and for recovery, as somebody who plays a brutal sport and have to go through some of the unfortunate realities of injury," McCaffery said of the products. "You're always fighting for that 0.1 percent difference between winning and losing and and the little things and every second matters."
