Gary Vaynerchuk, the outspoken CEO of creative agency VaynerMedia, checked in with Cheddar before the weekend to share his views on the biggest stories this week.
On creating jobs in the digital economy post-COVID:
"We've seen this before. When there's huge technology advancements, things evolve," he said.
Rather than focusing on the jobs being lost to technological changes, Vaynerchuk emphasized the "millions" of jobs being created around capturing and producing online content. He pointed to the emergence of “non-fungible tokens” or NFTs, which are digital certificates on the Ethereum blockchain that authenticate ownership of a digital asset and can be bought and sold.
Digital economy evangelists such as Vaynerchuk see NFTs as crucial to monetizing the web.
"It feels like a sea change: the blockchain, the ledgerization [or] digitalization of all goods, the way music is distributed, books, the way art and collectibles are sold, the way season tickets can be sold."
The goal, Vaynerchuk explained, is for the NFT market to set prices for the online economy.
On the possibility of new regulations for bitcoin and other cryptocurrencies:
"Regulation is the elephant in the room," he said.
On the one hand, he said bitcoin has gotten "over the hump" of gaining legitimacy with the general public, but that it now presents a challenge to sovereign nations on what steps they will take to regulate the cryptocurrency, and how those actions could impact its long-term success.
"I think it's going to be extremely interesting over the next half-a-decade to a decade to see what happens, and how much momentum will that currency, that community have versus what happens if it gets overregulated," he said.
On the upcoming direct listing of Coinbase, a digital currency exchange:
"You don't see companies doing this level of revenue profitably before an IPO, with a trend that is so macro that they're dominating in," said Vaynerchuk, who disclosed that he invested in the company back in 2014. "So, I'm just very curious what the market is going to do with it, but they have a lot of good math on their side."
Pinky Cole, founder and CEO of Slutty Vegan ATL, is helping college grads start new businesses. She is providing Clark Atlanta University grads with LLCs. Cole joins Cheddar News to discuss giving grads a financial boost and the success of her vegan food chain.
According to a survey, 45% of LGBTQ youth seriously considered attempting suicide in the past year. Amit Paley, CEO and Executive Director of The Trevor Project, joins Cheddar Pride to address LGBTQ youth mental health.
Reepher is a Salt Lake City-based company that offers a prepaid legal defense plan for cannabis DUIs. CEO and co-founder Justin Kahn joined Cheddar News to break down the business model, explaining how lawful users may be in trouble when being pulled over by police. "The reason is because cannabis users have THC and cannabis cannabinoids in their system regardless of the last time that they consumed," he said. "Any regular cannabis user is at risk, or they're one mistake away from having an interaction with a police officer that could lead them to be suspected of being under the influence of cannabis."
Elon Musk is demanding his Tesla employees to return to the office full time, a minimum of at least 40 hours a week. The CEO also took a shot at other companies who have some form of work-from-home status. The ultimatum comes at a tumultuous time for Musk with the reveal of a sexual misconduct scandal and his attempted Twitter purchase.
Bindu Sundaresan, Director, AT&T Cybersecurity, joins Cheddar to discuss best practices and important cybersecurity milestones to hit for any organization, and how small business owners can think about cyber beyond technology and compliance.
Marques Ogden, former NFL offensive lineman turned author and celebrity success coach, joins Cheddar to discuss his career transition after his NFL playing days and how he overcame a low point to prioritize family and re-shape his life as a success coach.
Mark Bowen, General Manager at Midnight Sun in San Francisco, joins Cheddar to discuss how the pandemic affected LGBTQ+ nightlife and the return to work for service industry workers.
