Ford's business will gradually transition from its internal combustion vehicles to battery electric vehicles, but combustion vehicles will continue to grow for the next few years, CFO John Lawler told Cheddar News.
"Over time, we do see the transition between internal combustion engines — gas vehicles — to [battery electric vehicles] but that's going to be over time," he said. "We still see growth for [internal combustion engine] businesses over the next few years."
That optimism comes in spite of a $2.1 billion loss that Ford's electric vehicle division reported in 2022. The company anticipates the segment will lose an additional $3 billion in 2023, as it works toward profitability in 2026.
Lawler joined "Wake Up with Cheddar" after the automaker announced a major change in the way it reports financials. Instead of reporting geographic results, the new format will break out financials for three customer-facing groups. "Ford Blue" will include its traditional gasoline, diesel, and hybrid vehicles like the F-150 and Mustang. "Ford Model E" includes all electric vehicles, and "Ford Pro" includes commercial vehicles and fleets. The company is framing this shift as a whole new Ford.
"What we've done in creating Ford Blue, Ford Model E, and Ford Pro is far more than an accounting exercise. After 120 years, we've essentially refounded Ford," Lawler said on a call with the press on Wednesday evening.
Following the change, Ford also reviewed what 2021 and 2022 financials would have looked like in the new format. Whereas the Model E segment lost about $2.1 billion, Ford Blue and Ford Pro brought in $6.8 billion and $3.2 billion, respectively.
Lawler justified Model E's losses as par for the course for electric vehicles, describing the segment as a "startup that was buried inside of Ford Motor Company."
"Like all electric vehicle startups, you lose money at first as you're building scale, as you're designing your products, as you're growing and building share," he said.
The company's path to achieving 8 percent EBIT margin by 2026 in the Model E segment will be facilitated by scale and design efficiency for things like batteries, Lawler said. The company also plans to shave about $3 billion in structural costs from the company's balance sheet by 2026. Lawler said reducing design complexity and increasing reuse and commonality would be "some of the main levers" to cut those costs.
Ford was one of the biggest producers of electric vehicles in 2022, second only to Tesla. In spite of all the buzz around EVs, Lawler emphasized that Ford is still focusing on all three of its segments.
"Right now all three businesses are growth businesses," he said.
Joe Gagliese, Co-Founder and CEO of Viral Nation, joins Cheddar News' Closing Bell, where he discusses how influencer marketing is coming to cryptocurrencies and NFTs and outlines what we could expect to see on that front in 2022.
Stocks closed lower Friday after a volatile week that saw investor skittishness over the COVID-19 omicron variant. Investors were also eyeing the mixed November jobs report, which showed a lower than expected number of 210,000 jobs added, but unemployment falling to 4.2%. Aadil Zaman, Partner at Wall Street Alliance Group, joins Cheddar News' Closing Bell to discuss today's close, the mixed jobs report, what impact the omicron variant could have on markets, and more.
Many restaurants across the country have lately turned off delivery and online orders during peak hours, as eateries are still struggling with labor shortages and as many are also seeing more customers return for in-person dining. Wall Street Journal reporter Heather Haddon joins Cheddar News' Closing Bell to discuss.
November's jobs report is tricky: nonfarm payrolls only increased by 210,000, following an October gain of 546,000. At the same time, the unemployment rate fell to 4.2% - and the labor force participation rate rose 61.8% to its highest level since March 2020. Also of note: the retail sector saw a decline of 20,000 jobs despite what was once a traditional late fall push to hire before the holiday sales rush. What's going on in the labor market, and can we expect more volatile numbers as the omicron variant spreads during the winter months? Adam Ozimek, Chief economist at Upwork, joins Cheddar News' Closing Bell to discuss the mixed jobs report, sector winners and losers, retail's flip-flop, and more.
Chinese regulators are reportedly behind China-based ride-hailing company DiDi exiting from the New York Stock Exchange, just days after listing earlier this year. The regulators stated prior that DiDi had not received the necessary clearances to list in the states. Gordon Chang, Asian affairs expert, joined Cheddar to break down what the delisting says about the relationship between nations. "This really strikes me as an attempt to really to force a decoupling of China and the U.S. in the financial markets," Chang said.
Hologram communication platform maker PORTL is looking to take communication to the next level. Founder and CEO David Nussbaum joined Cheddar to talk about the company's recent $12 million Series A funding round that will be used to bring the concept of holoportation to market. Nussbaum noted his hologram technology is just not comparable to augmented reality or virtual metaverses because the image projection is happening in real-time and in actual reality. "Well, unlike VR or AR, we're 'R.' We're real. You don't need a headset. You don't need wearables. You don't need to download anything. It's incredible," he said.
Wikipedia founder Jimmy Wales stopped by Cheddar's "Between Bells" to talk about his Birth of Wikipedia auction at Christie's putting two items linked to the origins of Wikipedia up for sale. On the auction block are his original strawberry iMac that was used to create the long-running online encyclopedia and what Wales described as an interactive NFT of his first Wikipedia edit rather than a static image. "Once it's been sold, the owner can turn it on, and anyone can edit the page and it will be reflected in the NFT," he said.
On this episode of Your Future Home, Carmine Satabella, Interior Designer & Television Host, joins to break down how to get the most out of your winter decor this year and basic kitchen fundamentals that go a long way; Max Child, CEO and co-founder of Volley, discusses the rise of voice games and how tech is continuing to change smart homes; Cheddar breaks down everything you need to know about how to start flipping homes.