For electronics giant Samsung, the retail experience has to be “so much more than just shopping,” says Zach Overton, VP of consumer experience for Samsung. That’s why Samsung is rolling out a multipurpose digital hub to test out products that amplify everyday experiences. Zach Overton sat down with Alyssa Julya Smith at the eTail conference in Palm Springs, California to discuss the company's new venture.
Overton explains that it's really "about how you make the brick-and-mortar space the most profound expression of your brand.”
The two-year-old Samsung 837 venue, located in Manhattan’s Meatpacking District, features events like movie screenings and live performances. It allows customers to become immersed in Samsung technologies through virtual reality and interactive art installations.
Target will no longer accept personal checks from shoppers as of July 15 in a sign of how a once ubiquitous payment method is going the way of the dodo.
A Delaware judge is considering a massive and unprecedented fee request by lawyers who successfully voided a pay package for Tesla CEO Elon Musk
The Bank of America Institute found that average monthly rent payment growth for the bank's small business clients rose 12% year-on-year.
A driverless ride-hailing car in China hit a pedestrian, but people on social media are taking the carmaker’s side in an AI vs. humans debate.
The Federal Reserve faces a cooling job market as well as persistently high prices, Chair Jerome Powell said in a possible sign of looming rate cuts.
America’s oldest flour company, King Arthur Baking Co., saw a six-fold increase in demand during the pandemic, and baking interest continues to rise.
The surgeon general has said there's a loneliness epidemic in America. For many people, that includes a lack of friendships at work. But there's hope!
The housing market shows few signs of busting out of its three-year funk after a disappointing spring season and amid a gloomy outlook for the summer and f
The entertainment giant Paramount will merge with Skydance, closing out a decades-long run by the Redstone family in Hollywood and injecting cash.
For 30 years Ira Galtman’s job has been to document how American Express went from an express stagecoach company in New York in 1850, to what it is today.
