YouTube’s secret to keep viewers watching content is artificial intelligence.
Neal Mohan, Chief Product Officer of YouTube, told Cheddar that when the platform first launched, people used it as a search engine, but now A.I. drives 70 percent of its viewed content.
“All of those videos that we recommend for you to watch and continue to watch come from machine learning,” he told Cheddar. The suggestions come from, he says, “what we learn about, what we think is going to be interesting, what we think is going to be engaging to you.”
But whether those algorithms will be able to filter out questionable content remains to be seen. The streaming service, owned by Google parent Alphabet, has come under fire recently for some of the content on its site.
YouTube this week demoted influencer Logan Paul from its “Preferred” program after he posted a video of what appeared to be a suicide victim in Japan.
“We take maintaining safety and the quality of [our] ecosystem extremely seriously,” Mohan said, shortly before the news broke. “We have community guidelines in terms of service, and we expect all of our content creators, users, et cetera, to adhere to those guidelines. And I think that’s important to maintain and continue to grow the vibrancy of this ecosystem.”
For ful interview [click here](https://cheddar.com/videos/youtube-ventures-into-the-golden-age-of-tv).
While summer camp prices may be up this year, there may be options for financial aid. Cheddar's own Ashley Mastronardi has more.
Alexander Mashinsky, the former CEO of the failed cryptocurrency lending platform Celsius Network, has been arrested on federal fraud charges, including wire fraud, according to CNBC.
Delta Air Lines reported its highest earnings and revenue and raised its profit outlook.
Producer price index rose just 0.1% from a year ago, in the latest signal that inflation is slowing.
Wall Street is adding to its winning week Thursday following the latest signal that inflation is continuing to ease its chokehold on the economy.
Whenever the United Auto Workers union begins negotiating a new contract with Detroit's three automakers, threats of a strike are typically heard on the floor of the old Chrysler transmission plant in Kokomo, Indiana.
Be Well: Fixing Your Bad Credit
U.S. officials have approved the first over-the-counter birth control pill, which will let American women and girls buy contraceptive medication from the same aisle as aspirin and eyedrops.
Bob Iger will remain as CEO of The Walt Disney Co. through the end of 2026, agreeing to a two-year contract extension that will give the entertainment and theme park company some breathing room to find his successor.
Pioneering Anchor Brewing Co. to Halt Operations After 127 Years with Beer Sales in Decline
