Your Super just launched in the United States after years of success in Europe. Alyssa Julya Smith sits down with co-founders Michael Kuech and Kristel de Groot to learn all about the inspiration behind their superfood business. The co-founders explain that the idea was launched after Kuech was diagnosed with cancer at age 24. After this nerve-wracking diagnosis, Michael and his co-founder, Kristel de Groot, realized how powerful it is to fuel your body with a healthy, whole food diet. Alongside orthomolecular nutritionists, the duo started Your Super and developed seven easy-to-use superfood mixes comprised of 100% organic, nutrient-dense whole foods. The explained that the mixes consist of easy powders that you can add to lots of different foods, making it easy for everyone to get the rich vitamins, nutrients and minerals they need each day.

Share:
More In Business
Climate Change May Force More Farmers and Ranchers to Consider Irrigation -- at a Steep Cost
Irrigation might have saved Jackson's hay, but she and her husband rejected the idea about 10 years ago over the cost: as much as $75,000 for a new well and all the equipment. But now — with an extended drought and another U.S. heat wave this week that will broil her land about an hour northwest of Dallas for days in 100-degree-plus temperatures — Jackson said she is “kind of rethinking.”
Load More