If you are addicted to emotional shows like "This Is Us," you are not alone. And now, there is research to show why we love to cry and watch emotional TV.
Jared Feldman is the Founder and CEO of Canvs. He joins Cheddar to break down the study Canvs recently conducted with Georgetown's Business School.
Feldman explains that have an intense emotional connection increases live viewership and should help with OTT subscription retention as well. This is not limited to shows that make us cry, it also applies to shows that we love to hate.
Awakened by howling winds that tore through his Maui neighborhood, Shane Treu went out at dawn and saw a wooden power pole suddenly snap with a flash, its sparking, popping line falling to the dry grass below and quickly igniting a row of flames.
The wildfire that swept across Maui a week ago turned one of the nation’s most celebrated island vistas into an ashen moonscape and killed at least 99 people, a number that officials warn could rise by scores as the search continues.