If you are addicted to emotional shows like "This Is Us," you are not alone. And now, there is research to show why we love to cry and watch emotional TV.
Jared Feldman is the Founder and CEO of Canvs. He joins Cheddar to break down the study Canvs recently conducted with Georgetown's Business School.
Feldman explains that have an intense emotional connection increases live viewership and should help with OTT subscription retention as well. This is not limited to shows that make us cry, it also applies to shows that we love to hate.
The Centers for Disease Control and Prevention recently recommended for the first time that pregnant people get the RSV vaccine to protect their babies from severe disease but a recent report found concerns about vaccinations during pregnancy.
And as the 2024 presidential election cycle heats up, a group known as Climate Power is set to air $80 million in ads to spotlight the work done by President Joe Biden on the environment and climate.
