*By Michael Teich*
Amazon inked a new partnership with American Express, but don't expect the financial industry to be the next area the tech giant jumps into.
"The thing that people misunderstand is that tech companies don't want to manufacture financial products," said Lex Sokolin, Global Director of Fintech Strategy at Autonomous Research. "It's about making the ecosystem and the platform more powerful, and finance is just a feature inside of that."
American Express announced Tuesday it will launch a co-branded Amazon credit card for small businesses. The move accelerates Amazon's foray into financial products and strengthens its position as a lender. The goal, Sokolin said, is to enable small businesses to finance their activities, getting more products on Amazon's platform, and ultimately driving more commerce.
Plus, the opportunity costs of devoting itself to the financial industry are too high.
"Amazon has tremendous high-growth, super interesting, blue oceans to explore,” he said. "They could be investing in building a mortgage business, or they can build artificial intelligence business."
For the full segment, [click here.](https://cheddar.com/videos/amazon-bolsters-financial-prowess-with-new-credit-card)
Lance Ippolito, Head Trader at Future of Wealth, joins Cheddar News' Closing Bell, where he says the President's executive order on crypto is a step in the right direction even though investor sentiment cooled off on Thursday.
After a week of headlines that ranged from a potential criminal investigation by the Justice Department to a 20 for 1 stock split, Michael Pachter, the managing director of equity research at Wedbush Securities, joined Cheddar News to shake out what wild week means for the tech giant and what he thinks is behind possible government antipathy towards the company. "If you look at Amazon, Capitol Hill hates them," he said. "And maybe it's just because Bezos looks like Dr. Evil, but I think part of it is that a lot of constituents of these legislators just don't whine at Congress, 'leave my company alone,' the way they do with Disney or Microsoft."
The ongoing semiconductor chip shortage has been impacting everything from the purchase of cars to smartphones. Deputy Commerce Secretary Don Graves spoke with Cheddar about the Biden administration's efforts to combat the issue and if the current crisis in Ukraine will have any impact on the global supply chain problems for semiconductors. "We're working very closely with all of our partners and allies around the globe, just as we have on the export controls and sanctions that we've applied to Russia to deal with that needless aggression," he said. "We're also working with them on the challenges of raw materials for a range of industries, including the semiconductor industry. We believe that we are going to be able to meet the demand for the for the near term."
From Wall Street to Silicon Valley, these are the top stories that moved markets and had investors, business leaders, and entrepreneurs talking this week on Cheddar.
Deputy Commerce Secretary Don Graves spoke to Cheddar's Alex Vuocolo about the ongoing semiconductor shortages and the push from the Biden administration to cover the supply chain problem as well as look ahead to future-proofing it.
With real estate being a largely male-dominated industry, Stephanie Shojaee, vice president and chief marketing officer at development company Shoma Group, joined Cheddar News to discuss how she took on the gender gap for women to achieve leadership roles, starting at her own company. “It's been very important to teach all the women that work here, especially the younger ones, that they shouldn't change themselves," she said. "You need to be happy with who you are and just keep breaking barriers."
DocuSign saw high growth levels due to high demand in going paperless during the pandemic, but the e-signature company also posted lower guidance going forward. CEO Dan Springer joined Cheddar News to discuss the revenue. "The challenge for our business was more that we got used to that very high level of demand during COVID, where we were a beneficiary of people needing to move so much faster, to drive, to accelerate their transformation," he said. "And now as we come off that acceleration, we didn't move quickly enough, we didn't adjust our business back to the mode we had pre-pandemic."
