*By Michael Teich*
Amazon inked a new partnership with American Express, but don't expect the financial industry to be the next area the tech giant jumps into.
"The thing that people misunderstand is that tech companies don't want to manufacture financial products," said Lex Sokolin, Global Director of Fintech Strategy at Autonomous Research. "It's about making the ecosystem and the platform more powerful, and finance is just a feature inside of that."
American Express announced Tuesday it will launch a co-branded Amazon credit card for small businesses. The move accelerates Amazon's foray into financial products and strengthens its position as a lender. The goal, Sokolin said, is to enable small businesses to finance their activities, getting more products on Amazon's platform, and ultimately driving more commerce.
Plus, the opportunity costs of devoting itself to the financial industry are too high.
"Amazon has tremendous high-growth, super interesting, blue oceans to explore,” he said. "They could be investing in building a mortgage business, or they can build artificial intelligence business."
For the full segment, [click here.](https://cheddar.com/videos/amazon-bolsters-financial-prowess-with-new-credit-card)
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Alma Angotti, a former SEC Enforcement Attorney and Global Regulatory Risk Leader at the consulting firm Guidehouse, joined Closing Bell to discuss the SEC probe of Amazon's business practices related to third-party seller data, and whether it will have any impact.
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Michael Cassau, Founder and CEO of Grover, joins Cheddar News' Closing Bell, where he explains how Grover is establishing itself in the tech marketplace with its subscription-based offering and how he plans to deploy the $330 million in new funding.
Michael Chime, Co-Founder and CEO of Prepared, joins Cheddar News' Closing Bell, where he explains how his platform is bringing the emergency call system into today's tech-driven era and discusses how his company plans to utilize $9.8 million it just raised in new funding.
Christine McDaniel, Senior Research Fellow at the Mercatus Center, joined Cheddar News' Closing Bell to break down the long list of sanctions that the U.S. has levied against Russia since its invasion of Ukraine, and the impact - or lack thereof - they are having on Russia.
Art Hogan, Managing Director and Chief Market Strategist at National Securities, joined Cheddar's Closing Bell to break down Jamie Dimon's letter to shareholders, which revealed fears about growth due to the pandemic, inflation and the Russian invasion of Ukraine.
