Social publisher 'Little Things' shut down this week after four years of driving inspirational viral content. The CEO is blaming Facebook's recent algorithm change, which, he said, had a "material" impact on the business. When it comes to monetizing social media, engagement is the key. Dan Lagani, President and Chief Revenue Officer at Diply stops by to discuss the new rules of social engagement.
Lagani explains social video remains one of the most effective ways to reach consumers, and drive engagement at scale.
He says it's also the most obvious ad format where attention and engagement metrics can be applied.
According to Diply's market research, US digital video ad spending will grow at double digit annual rates through at least 2021, reaching $22.18 billion by that time, or 17.2% of all digital ad spending.
Rep. Tulsi Gabbard (D-Hawaii) adds her own critiques of Facebook's proposed digital currency Libra, and states that it's the responsibility of Congress to potentially break apart tech firms that appear to acquire too much power.
Amid an investigation by Health Canada, CannTrust has halted sales of its cannabis and products. Although CannTrust's regulatory snag does not directly impact U.S. cannabis supply, Cowen analyst Jaret Seiberg said that any turbulence in Canada's nascent industry could be cause for concern for its neighbor to the south.
These are the headlines you Need 2 Know for Tuesday, July 16, 2019.
For the first time, Uber will tie bonuses for it top executives to diversity goals aimed at increasing female and minority representation within the company, the ride-hailing giant announced on Monday.
Cryptocurrency exchange Seed CX has received two virtual currency licenses, better known as a BitLicenses, from the New York State Department of Financial Services.
President Donald Trump Thursday evening decided to share his negative opinions on cryptocurrencies and Facebook's plans for the Libra currency, drawing a backlash among blockchain proponents.
North Carolina is looking to bring to bring Virgin Hyperloop One technology to connect the Research Triangle of Raleigh, Durham, and Chapel Hill with high-speed transportation.
Volkswagen said it will invest a total of $2.6 billion in Argo AI, an autonomous vehicle technology firm that was founded just two years ago with a $1 billion backing from Ford.
To celebrate its 70th anniversary, MotorTrend took a look back at past car of the year winners to pick the ultimate. Ed Loh, editor-in-chief of MotorTrend, breaks down why the 2013 Tesla Model S came out on top.
These are the headlines you Need 2 Know for Friday, July 12, 2019.
