Social publisher 'Little Things' shut down this week after four years of driving inspirational viral content. The CEO is blaming Facebook's recent algorithm change, which, he said, had a "material" impact on the business. When it comes to monetizing social media, engagement is the key. Dan Lagani, President and Chief Revenue Officer at Diply stops by to discuss the new rules of social engagement.
Lagani explains social video remains one of the most effective ways to reach consumers, and drive engagement at scale.
He says it's also the most obvious ad format where attention and engagement metrics can be applied.
According to Diply's market research, US digital video ad spending will grow at double digit annual rates through at least 2021, reaching $22.18 billion by that time, or 17.2% of all digital ad spending.
E-commerce giant Amazon reported earnings per share of $5.22 on revenue of $63.4 billion. Analysts surveyed by Thomson Reuters had expected EPS of $5.57 on revenue of $62.48 billion.
Smart glass, which comes with its own IP address, is being installed in office buildings around the country. Rao Mulpuri, CEO of View, which makes smart glass, joined Cheddar to discuss how his company’s windows can actually improve worker productivity.
Amid ongoing resistance from employees about Microsoft’s contracts with the U.S. military, CEO Satya Nadella issued a broad defense this week of the company’s work with the U.S government and said America’s democratic process serves as a key check on the deployment of new technology.
These are the headlines you Need 2 Know for Thursday, July 25, 2019.
For Microsoft CEO Satya Nadella, a man tasked with running one of the most integral — and most valuable — companies in the world, the basis of success is simple: make sure what they do is what their customers and employees want.
These are the headlines you Need 2 Know for Wednesday, July 24, 2019.
Facebook and the Federal Trade Commission have officially reached a $5 billion settlement over a nearly 18-month investigation into the social media giant's practice of sharing user data with third parties without their consent.
Seedo’s self-contained grow box lets you grow our own plants with the help of an app, there’s no prior plant or experience needed. The technology was originally created to grow vegetables and herbs without pesticides or climate effects.
Online wealth advisor Betterment announced Tuesday that it's launching checking and savings accounts with a competitive annual yield of 2.69%.
ELLO Capital will focus on guiding U.S.-focused cannabis, hemp, and ancillary companies through mergers and acquisitions, capital raises and private placements. The company also aims to assist “traditional cpg companies that are looking at how to navigate the CBD or cannabis world,” like Altria, Diageo, and Constellation.
