Social publisher 'Little Things' shut down this week after four years of driving inspirational viral content. The CEO is blaming Facebook's recent algorithm change, which, he said, had a "material" impact on the business. When it comes to monetizing social media, engagement is the key. Dan Lagani, President and Chief Revenue Officer at Diply stops by to discuss the new rules of social engagement.
Lagani explains social video remains one of the most effective ways to reach consumers, and drive engagement at scale.
He says it's also the most obvious ad format where attention and engagement metrics can be applied.
According to Diply's market research, US digital video ad spending will grow at double digit annual rates through at least 2021, reaching $22.18 billion by that time, or 17.2% of all digital ad spending.
Greenbox Robotics' artificial intelligence-powered robots at CBD and wellness shop Come Back Daily. Founder Zack Johnson hopes machine will not only boost business and speed up sales, but also educate customers about hemp compound CBD.
Founder and CEO Coulter Lewis told Cheddar that Sunday aims to distinguish itself within the industry by focusing on the strength of grass, rather than on killing weeds and pests.
A Cheddar video illustrating a salmon cannon developed to help fish pass over dams in seconds, rather than days, surprisingly brightened up social media in 2019.
VineSight, an AI-based start-up, is working to detect misinformation attacks against candidates like Joe Biden or Kamala Harris early during their campaigns.
The two-year old startup plans to build a network of satellites to allow cellphones to connect to a network anywhere on Earth's surface.
These are the headlines you Need 2 Know for Monday, Aug. 12, 2019.
This fence bends up to 8 inches.
Michael Sonnenshein, managing director of Grayscale, told Cheddar that recent developments in the U.S.-China trade war are proving to be evidence that Bitcoin has emerged as a safe-haven asset.
This salmon cannon was developed to help fish pass over dams in seconds, rather than days.
Virgin Hyperloop One has taken its show on the road. The Los Angeles-based company is currently visiting multiple cities across the country to showcase its XP-1 hyperloop pod, which completed the world's first full-system hyperloop test in 2017.
