Social publisher 'Little Things' shut down this week after four years of driving inspirational viral content. The CEO is blaming Facebook's recent algorithm change, which, he said, had a "material" impact on the business. When it comes to monetizing social media, engagement is the key. Dan Lagani, President and Chief Revenue Officer at Diply stops by to discuss the new rules of social engagement.
Lagani explains social video remains one of the most effective ways to reach consumers, and drive engagement at scale.
He says it's also the most obvious ad format where attention and engagement metrics can be applied.
According to Diply's market research, US digital video ad spending will grow at double digit annual rates through at least 2021, reaching $22.18 billion by that time, or 17.2% of all digital ad spending.
A federal judge has blocked President Donald Trump’s attempts to ban TikTok, the latest legal defeat for the administration as it tries to wrest the popular app from its Chinese owners.
Lisa Callahan, vice president and general manager of commercial civil space at Lockheed Martin, discussed partnering with Blue Origin for a moon mission and the potential for going even further...all the way to Mars.
The 6,400-pound shipment includes Christmas treats and presents for the seven station residents. NASA isn't divulging any of the gifts, but roasted turkey and cranberry sauce are on the way.
The more you donate to charity, the more entries you get, and the better your odds are at winning a gaming bundle valued over $5,000.
Get your holiday shopping done all in one place with deals on the best in home, electronics, self-care, and more.
Luminar Technologies ($LAZR) has completed its merger with a special purpose acquisition company (SPAC), bringing the company public on the Nasdaq on Thursday.
Dell is in the right business for 2020, Sam Burd, president of the company's PC hardware and software business, told Cheddar.
Warner Bros. Pictures announced that all of its 2021 film slate — including a new “Matrix” movie, “Godzilla vs. Kong” and the Lin-Manuel Miranda adaptation “In the Heights” — will stream on HBO Max at the same time they play in theaters.
Anabal Maldonado, CEO of the psychology-based fashion shopping platform PSYKHE, joined Cheddar to talk about its learning algorithm's work in matching customers to their clothing preferences.
Saoud Khalifah, co-founder and CEO of Fakespot, spoke to Cheddar about helping consumers protect themselves from e-commerce scams during the holiday season.
