Social publisher 'Little Things' shut down this week after four years of driving inspirational viral content. The CEO is blaming Facebook's recent algorithm change, which, he said, had a "material" impact on the business. When it comes to monetizing social media, engagement is the key. Dan Lagani, President and Chief Revenue Officer at Diply stops by to discuss the new rules of social engagement.
Lagani explains social video remains one of the most effective ways to reach consumers, and drive engagement at scale.
He says it's also the most obvious ad format where attention and engagement metrics can be applied.
According to Diply's market research, US digital video ad spending will grow at double digit annual rates through at least 2021, reaching $22.18 billion by that time, or 17.2% of all digital ad spending.
Following Virgin Orbit's successful launch of satellites using its novel air launch system, CEO Dan Hart spoke with Cheddar about the future of space travel using this method.
From Wall Street to Silicon Valley, these are the top stories that moved markets and had investors, business leaders, and entrepreneurs talking this week on Cheddar.
Imagine going two whole years without any spam calls or texts. Now imagine paying only $49.99 for that guarantee.
Telehealth company Hims & Hers is making its stock market debut after completing a merger with special purpose acquisition vehicle Oaktree Acquisition Corp.
One of Apple's fan favorites, the camera, battery life and other advanced features help the iPhone 11 Pro hold its own when compared to the newer models on the market.
AppHarvest, the Kentucky based indoor farming startup, shipped out its first batch of tomatoes on the heels of picking a new company president in David Lee, the former Impossible Foods CFO. Lee and CEO Jonathan Webb joined Cheddar to discuss.
General Motors is teaming up with Microsoft to accelerate its rollout of electric, self-driving cars.
The History Hit TV catalogue features an impressive library of history documentaries, interviews, podcasts and more.
Wing, an Alphabet subsidiary, found new opportunities and uses for its drone delivery service amid the COVID-19 pandemic.
David Quinalty of Waymo spoke to Cheddar about the company's hopes that the Biden Administration will continue the bipartisan work with the DOT in promoting autonomous driving technology.
