Social publisher 'Little Things' shut down this week after four years of driving inspirational viral content. The CEO is blaming Facebook's recent algorithm change, which, he said, had a "material" impact on the business. When it comes to monetizing social media, engagement is the key. Dan Lagani, President and Chief Revenue Officer at Diply stops by to discuss the new rules of social engagement.
Lagani explains social video remains one of the most effective ways to reach consumers, and drive engagement at scale.
He says it's also the most obvious ad format where attention and engagement metrics can be applied.
According to Diply's market research, US digital video ad spending will grow at double digit annual rates through at least 2021, reaching $22.18 billion by that time, or 17.2% of all digital ad spending.
Coinbase has made a rousing debut on Wall Street. The digital currency exchange’s stock rose as high as $429, briefly giving it a market value over $100 billion.
CEO and founder of the autonomous vehicle startup Udelv, Daniel Laury, spoke to Cheddar about partnering with Mobileye in order to improve the tech for a rollout of 35,000 driverless delivery vehicles by 2028.
Microsoft, on an accelerated growth push, is buying speech recognition company Nuance in a cash deal worth $16 billion.
Topps, the baseball card and candy company, is putting its latest series of collectible cards on the WAX Blockchain in the form of non-fungible tokens (NFTs) — digital assets that are moving in on the world of physical collectables.
Cheddar senior reporter Michelle Castillo visited the world’s first NFT art gallery Superchief Gallery NFT
Many hope that part of Biden’s latest $2 trillion infrastructure plan would help fund construction for a decades-old proposal for a 200 mph high-speed line that could take passengers from Boston to New York City in 100 minutes.
Ben Kohn, Playboy CEO, joined Cheddar to discuss the lifestyle brand's foray into NFTs and hopes for legal THC.
Jack Conte, CEO and co-founder of Patreon, told Cheddar that the latest fundraise will help the company continue to "internationalize."
With more similar services on the market, there are questions if TikTok can remain king especially as it chases after advertiser dollars.
Vineyard Wind CEO Lars Thaaning Pedersen spoke to Cheddar about beginning production of its wind power farm off the coast of Massachusetts.
