Social publisher 'Little Things' shut down this week after four years of driving inspirational viral content. The CEO is blaming Facebook's recent algorithm change, which, he said, had a "material" impact on the business. When it comes to monetizing social media, engagement is the key. Dan Lagani, President and Chief Revenue Officer at Diply stops by to discuss the new rules of social engagement.
Lagani explains social video remains one of the most effective ways to reach consumers, and drive engagement at scale.
He says it's also the most obvious ad format where attention and engagement metrics can be applied.
According to Diply's market research, US digital video ad spending will grow at double digit annual rates through at least 2021, reaching $22.18 billion by that time, or 17.2% of all digital ad spending.
Garry Kasparov is launching an online platform called Kasparovchess that will allow chess fans to play and learn online.
Apple said it has an agreement to reinstate Parler, the social network popular with supporters of former President Donald Trump it kicked off its app store in January over ties to the deadly siege on the U.S. Capitol.
Two federal agencies are sending teams to investigate the fatal crash of a Tesla near Houston in which local authorities say no one was behind the wheel.
NASA's experimental Mars helicopter has taken flight. The little 4-pound helicopter named Ingenuity rose into the thin air above the dusty red surface of Mars on Monday, achieving the first powered flight by an aircraft on another planet.
Ezra Kucharz, chief business officer at DraftKings, talked to Cheddar about the online sportsbook's deal with the NFL and the future of legal sports gambling in the U.S.
From Wall Street to Silicon Valley, these are the top stories that moved markets and had investors, business leaders, and entrepreneurs talking this week on Cheddar.
Herald Chen, president and CFO of mobile games technology company AppLovin, spoke to Cheddar about the company's aims after its public debut on the Nasdaq.
After a union battle at an Alabama warehouse, Amazon founder Jeff Bezos said that as executive chairman he will focus on making the company a better place to work.
Uber to consider cannabis delivery if federal legislation legalizes the industry. Cheddar's Chloe Aiello reports.
Enthusiast Gaming CEO Adrian Montgomery joined Cheddar about the esports and video game media company's plan to go public.
