Social publisher 'Little Things' shut down this week after four years of driving inspirational viral content. The CEO is blaming Facebook's recent algorithm change, which, he said, had a "material" impact on the business. When it comes to monetizing social media, engagement is the key. Dan Lagani, President and Chief Revenue Officer at Diply stops by to discuss the new rules of social engagement.
Lagani explains social video remains one of the most effective ways to reach consumers, and drive engagement at scale.
He says it's also the most obvious ad format where attention and engagement metrics can be applied.
According to Diply's market research, US digital video ad spending will grow at double digit annual rates through at least 2021, reaching $22.18 billion by that time, or 17.2% of all digital ad spending.
Boeing is posting another loss as the pandemic continues to undercut demand for new planes and the company deals with more problems around its 737 Max jetliner.
Tom Pickett, chief revenue officer for DoorDash, spoke to Cheddar about the delivery apps changes to its fee pricing schedule for its restaurant partners.
Apple is following through on its pledge to crack down on Facebook and other snoopy apps that secretly shadow people on their iPhones in order to target more advertising at users.
Car culture in the U.S. spurred a parking boom since the early 1900s. As a result, cities are chock full of parking lots and garages. Cheddar explains why this happened and the often unseen damage it's doing to our urban centers.
The program is an expansion of Key by Amazon Garage Grocery Delivery, which provides temporary access to delivery drivers, who verify their identity and route via the Amazon delivery app.
Charged up by strong sales of its electric cars and SUVs, Tesla has reported its seventh-straight profitable quarter.
Jill and Carlo talk about optimism on the pandemic and economy, a big demographic shift that will have implications for the midterms, Apple rolling out its new privacy tool, and the Oscars ratings.
The charitable arm of San Francisco-based technology giant Cisco Systems has pledged to invest $100 million over the next decade to help reverse the impact of climate change.
Apple plans to invest more than $1 billion in North Carolina to build the company’s first East Coast campus.
From Wall Street to Silicon Valley, these are the top stories that moved markets and had investors, business leaders, and entrepreneurs talking this week on Cheddar.
