Social publisher 'Little Things' shut down this week after four years of driving inspirational viral content. The CEO is blaming Facebook's recent algorithm change, which, he said, had a "material" impact on the business. When it comes to monetizing social media, engagement is the key. Dan Lagani, President and Chief Revenue Officer at Diply stops by to discuss the new rules of social engagement.
Lagani explains social video remains one of the most effective ways to reach consumers, and drive engagement at scale.
He says it's also the most obvious ad format where attention and engagement metrics can be applied.
According to Diply's market research, US digital video ad spending will grow at double digit annual rates through at least 2021, reaching $22.18 billion by that time, or 17.2% of all digital ad spending.
European Union regulators are accusing Apple of violating the bloc’s antitrust rules, alleging that the company distorts competition for music streaming through rules for its App Store.
Fintech unicorn Brex, which provides technology solutions for handling corporate finances, has announced a $425 million Series D investment round led by Tiger Global.
The Seattle-based company said its first-quarter profit more than tripled from a year ago, fueled by the growth of online shopping.
Cheddar's Michelle Castillo investigates the proliferation of counterfeit goods on e-commerce marketplace sites like Amazon and Alibaba.
China has launched the main module of its first permanent space station that will host astronauts long term.
The headlines from President Biden's first speech to Congress, plus why he's got reason to be sounding optimistic about the state of the pandemic. And would you let a Walmart worker stock your fridge?
Google's director of product management, ads privacy and trust David Temkin talked to Cheddar's Michelle Castillo about the changing landscape of digital advertising.
Tim Sheehan, co-founder and CEO of Greenlight, explains how the company looks to teach financial knowledge to children following its $260 million Series D fundraise.
Virgin Hyperloop CEO and co-founder Josh Giegel spoke to Cheddar about the hopes for the high-speed rail tech to help tackle the climate crisis.
Jill and Carlo discuss the CDC's updated mask guidance, a deeper dive into the catastrophe in India, what POTUS will pitch to Congress, and the biggest public health breakthrough of the decade that you haven't heard about.
