Social publisher 'Little Things' shut down this week after four years of driving inspirational viral content. The CEO is blaming Facebook's recent algorithm change, which, he said, had a "material" impact on the business. When it comes to monetizing social media, engagement is the key. Dan Lagani, President and Chief Revenue Officer at Diply stops by to discuss the new rules of social engagement.
Lagani explains social video remains one of the most effective ways to reach consumers, and drive engagement at scale.
He says it's also the most obvious ad format where attention and engagement metrics can be applied.
According to Diply's market research, US digital video ad spending will grow at double digit annual rates through at least 2021, reaching $22.18 billion by that time, or 17.2% of all digital ad spending.
Tesla Inc. has posted record fourth-quarter and full-year earnings as deliveries of its electric vehicles soared despite a global shortage of computer chips.
Heirs of Pablo Picasso, the famed 20th-century Spanish artist, are vaulting into 21st-century commerce by selling 1,010 digital art pieces of one of his ceramic works that has never before been seen publicly.
Arguably the biggest challenge to the rise of electric vehicles is their outsized demand for rare earth minerals. Cheddar's Alex Vuocolo does a deep dive into the struggle over securing supply chains for a green tech future.
Facebook's parent company Meta says it has created what it believes is among the fastest artificial intelligence supercomputers running today.
The administrators of the SAT say the exam will move from paper and pencil to a digital format.
They say life is about the journey, not the destination — and how you get there makes all the difference. Americans shunned train stations, roadways, and airports amid the coronavirus pandemic, never realizing things could be fundamentally different when they return. In this episode, we're exploring the evolving world of transportation, from how we get around to how goods get to us.
New York City Mayor Eric Adams plans to convert his first paycheck this week into two cryptocurrencies.
Intel will invest $20 billion in a new computer chip facility in Ohio amid a global shortage of microprocessors used in everything from phones and cars to video games.
The 40-page paper was widely seen as the first step in doing just that, but the document provides only partial hints as to if the Fed is supportive of a central bank digital currency.
The People's Bank of China (PBOC) announced on Tuesday that 261 million individuals, or about a fifth of the country's population, have now set up digital yuan wallets.
