It’s a tale as old as...Tinder.
Approximately 15 percent of Americans have used dating apps or sites as of 2016, according to [Pew Research Center](http://www.pewresearch.org/fact-tank/2016/02/29/5-facts-about-online-dating/).
But those apps and sites may also have created to a romantic landscape where quantity seems to have overtaken quality, according to Joanna Coles, Chief Content Officer at Hearst Magazines and author of “Love Rules.”
“Just as there is junk food, there is also junk love,” Coles told Cheddar in an interview Wednesday. “I think of dating apps a bit like Costco.”
“They’re [a] completely overwhelming experience, loads and loads of options, and you need to find the real produce aisle to look for the quality goods.”
While dating apps are useful, they shouldn’t be the only way people look for love, warned Coles.
“You do have to put your phone down.”
Coles is a powerhouse in the media industry. In 2016, she was named Chief Content Officer at Hearst after she headed up the publisher’s signature titles, including *Cosmopolitan*, *Marie Claire*, and *Seventeen*. She was also the Executive Producer of the series “The Bold Type,” which is based on her life as a magazine editor.
Her new book, she said, is informed by the many women she met during her impressive professional journey. She said one of the biggest things she found through these conversations is that women felt “interchangeable.”
“If you go online and think you are finding the one, you will almost inevitably be disappointed.”
Additionally, Coles is one of just two women on the board of Snap, Inc., and admits that the rarity of women at the top and the lack of pay parity is [“insane.”](https://cheddar.com/videos/we-have-to-keep-banging-on-about-equal-pay)
“I think the awareness around this issue is absolutely transformed [from] where it was even five years ago,” she said. “We have to keep banging on about it.”
Her book, “Love Rules,” is out now.
For the full interview, [click here](https://cheddar.com/videos/finding-love-in-the-digital-dating-age).
On this episode of Cheddar Reveals, Jen Young, Outdoorsy co-founder and CMO, breaks down the travel industry trend towards RVs and camper vans, and how the evolution of work-from-home culture has caused it to jump; Nick DiBella, Senior Vice President of Operations for Sun Outdoors, discusses why transforming into an outdoor hospitality company was so crucial at this time, the evolution of outdoor travel, and what this means for the future of the travel industry; Cheddar gets a look at Curiosity Stream's 'The Woodstock Bus.'
Nick DiBella, Senior Vice President of Operations for Sun Outdoors, joins Cheddar Reveals to discuss why transforming into an outdoor hospitality company was so crucial at this time, the evolution of outdoor travel, and what this means for the future of the travel industry.
Jen Young, Outdoorsy co-founder and CMO, joins Cheddar Reveals to discuss the travel industry trend towards RVs and camper vans, and how the evolution of work-from-home culture has caused it to jump.
'West Side Story' is off to a slow start, the film debuted with $10.5 million. Thom Geier, executive editor at the Wrap, joins Cheddar News to discuss the movies people should be looking forward to and the overall state of the industry.
Cheddar is looking back at the 12 biggest buzzwords of the year leading up to Christmas. Today's word of the day, 'Yolo Trade.' Yolo Trade: (noun) derived from the acronym 'You Only Live Once.' Describes a trade where someone goes all in on a stock.
Matt Schulz, Chief Credit Analyst at LendingTree, joins Cheddar to break down the different types of credit card rewards that are out there, which states utilize rewards more than others, and how to get the most out of your credit card rewards.
