The Philadelphia Eagles may have won Super Bowl LII, but which brands delivered the most memorable advertisements? Diply's Dan Lagani joins Cheddar to discuss the factors to consider when picking a champion from the biggest night of the year for TV commercials.
The president and chief revenue officer explains how significantly the big game resonated on social media. Facebook reported 62 million people had 270 million interactions relating to the game on the social platform. Lagani shares which brands had the highest engagement and most mentions on Twitter during the game.
He thinks Bud Light, Tide, and Doritos all set themselves apart with strong showings Sunday. But the public didn't like Ram's decision to use a Martin Luther King Jr. speech to sell pickup trucks. Lagani reveals how companies can better employ social causes to help spread their messaging.
Drake gambled $1.3 million in Bitcoin on Sunday’s Super Bowl — and won. Some of the action that the rapper placed bets on included the LA Rams to win outright and Odell Beckham Jr. to score a touchdown.
In late January, NFT company Candy Digital cashed in when a Shohei Ohtani Icon NFT sold for $100,000, breaking the six-figure sale price mark for MLB NFTs for the first time. Scott Lawin, CEO of Candy Digital, joins Cheddar News' Closing Bell, where he explains why his company is very excited about the future of digital collectibles and how the Ohtani NFT sale shows consumer confidence in the marketplace.
The Bengals have been to the Super Bowl twice, but never managed to take the title. Cincinnati Mayor Aftab Pureval joins Cheddar News to discuss what the win could mean for the city.
The Winter Olympics are in full swing and athletes from around the globe are showcasing their elite skills at a wide variety of events. There's a lot of excitement but also a lot of pressure for these athletes. Former NFL defensive tackle and Super Bowl champion Dominique Easley joined Cheddar News to weigh in.
American freestyle skier Jaelin Kauf joins Cheddar News to talk about taking home the silver medal in the Women's Moguls Final at the 2022 Winter Olympics.
Cheddar's Big Game Special gives you all the info you need heading into Sunday's event. Pro Football Hall of Famer Terrell Davis, Big Game MVP Hines Ward, and Big Game Champion Emmanuel Sanders dissect the action set to take place on the field, Olivia Harlan Dekker delivers her winning wagers, Tom Morton breaks down what we should expect from advertisers, Azia Celestino showcases the atmosphere from Los Angeles, and Baker Machado discusses what viewers should expect to see unfold during the halftime show.
NFL Legends Hines Ward and Terrell Davis join Cheddar Bets to break down their thoughts on The Big Game, what it takes to win under the spotlight, and the matchup between some of the league's brightest stars.
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As the Cincinnati Bengals and Los Angeles Rams prep to face each other in the Big Game at SoFi Stadium in LA, 55 percent of a record number of bettors are projected to drop money on the Rams. Casey Clark, the senior vice president of strategic communications for the American Gaming Association, joined Cheddar News to share some data and predictions based on the greater interest in gambling on Super Bowl LVI. "You know that means that people are migrating away from the predatory illegal market and corner bookie and moving their action into the legal marketplace," he said. "So really encouraging for consumer protections and for those of us who might want to have a little action on the game."
Bills WR Emmanuel Sanders joins Cheddar Bets to discuss The Big Game, playing in some legendary games, and what the NFL needs to change about their rules.
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