The Philadelphia Eagles may have won Super Bowl LII, but which brands delivered the most memorable advertisements? Diply's Dan Lagani joins Cheddar to discuss the factors to consider when picking a champion from the biggest night of the year for TV commercials.
The president and chief revenue officer explains how significantly the big game resonated on social media. Facebook reported 62 million people had 270 million interactions relating to the game on the social platform. Lagani shares which brands had the highest engagement and most mentions on Twitter during the game.
He thinks Bud Light, Tide, and Doritos all set themselves apart with strong showings Sunday. But the public didn't like Ram's decision to use a Martin Luther King Jr. speech to sell pickup trucks. Lagani reveals how companies can better employ social causes to help spread their messaging.
These are the headlines you Need2Know.
These are the headlines you Need2Know.
Fitness platform ClassPass raised $85 million in new funding, bringing its total amount raised to $255 million. CEO Fritz Lanman breaks down his expansion plans and why Classpass wants to be your one-stop shop for both fitness and wellness.
Alex Betancourt, Sole North American competitor in the 2018 FIFA eWorld Cup, sat down with MLS's Senior Director of Properties and Cheddar anchors to discuss the challenges facing eSports--and the potential for e-games to triumph as The Grand Finale looms.
eSports are growing rapidly and fans are spending hours upon hours streaming their favorites. Pete Giorgio, Lead of U.S. Sports at Deloitte, explains the sudden growth in the industry and what more traditional leagues can learn from eSports.
The Cheddar Sports crew caught up with Tucker Roberts, President of the Philadelphia Fusion, and Joe Marsh, the team's CFO, to discuss the rapid growth of esports and how it's reaching the "unreachable" demographic.
Baker Machado met with Tucker Roberts, President of Philadelphia Fusion and Joe Marsh, CFO of Philadelphia Fusion to talk the team's success, their chances this weekend and the league overall.
Nicole Carpenter, Reporter at Dot, claims the ESPN esports deal is responsible for the spike in Overwatch League viewership. Carpenter predicts on Cheddar the Philly Fusion will emerge the victor this Friday at the finals.
Activision Blizzard eSports Leagues CEO Peter Vlastelica spoke with Cheddar's Baker Machado Thursday in preparation for the Overwatch Finals at the Barclays Center.
The Cheddar Sports crew caught up with Goldenboy ahead of the Overwatch Grand Finals for his thoughts on who he thinks will score a win and which players to watch.
