The Philadelphia Eagles may have won Super Bowl LII, but which brands delivered the most memorable advertisements? Diply's Dan Lagani joins Cheddar to discuss the factors to consider when picking a champion from the biggest night of the year for TV commercials.
The president and chief revenue officer explains how significantly the big game resonated on social media. Facebook reported 62 million people had 270 million interactions relating to the game on the social platform. Lagani shares which brands had the highest engagement and most mentions on Twitter during the game.
He thinks Bud Light, Tide, and Doritos all set themselves apart with strong showings Sunday. But the public didn't like Ram's decision to use a Martin Luther King Jr. speech to sell pickup trucks. Lagani reveals how companies can better employ social causes to help spread their messaging.
U.S. Olympic gold medalist Amanda Kessel is teaming up with the NHL's New York Rangers to provide an ice hockey league tailored to girls 11 to 14 in the New York City metro area this fall.
Tuesday was supposed to be a day to show off an iconic American company doubling down on its domestic manufacturing. Instead, it became another flash point in America's new culture wars.
These are the headlines you Need 2 Know for Tuesday, July 2, 2019.
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Olympic gold gymnast Laurie Hernandez won over our hearts at the 2016 Summer Olympics in Rio. Now, she has her mind set on the 2020 games. Hernandez joins Cheddar to talk about training this time around, her personal mantras, and partnering with Alcon to launch an 'Eye Can, Eye Will' campaign.
These are some headlines you Need 2 Know for Monday, June 17, 2019.
