The Philadelphia Eagles may have won Super Bowl LII, but which brands delivered the most memorable advertisements? Diply's Dan Lagani joins Cheddar to discuss the factors to consider when picking a champion from the biggest night of the year for TV commercials.
The president and chief revenue officer explains how significantly the big game resonated on social media. Facebook reported 62 million people had 270 million interactions relating to the game on the social platform. Lagani shares which brands had the highest engagement and most mentions on Twitter during the game.
He thinks Bud Light, Tide, and Doritos all set themselves apart with strong showings Sunday. But the public didn't like Ram's decision to use a Martin Luther King Jr. speech to sell pickup trucks. Lagani reveals how companies can better employ social causes to help spread their messaging.
Professional hockey has recently been facing difficult questions about diversity and the treatment of its players. Commissioner Gary Bettman talked to Cheddar about the work the NHL is doing to reverse its problems.
Michelle McKenna, the NFL's first chief information officer, joined Cheddar to discuss sports, technology, and breaking glass ceilings in male-dominated industries.
Durant and business partner Rich Kleiman's VC, Thirty Five Ventures, has joined the strategic advisory board of cannabis-focused venture capital firm Canopy Rivers.
Jerry Jones and his storied football franchise, the Dallas Cowboys, are giving to the needy through the Salvation Army over the holidays, and hoping the team gets going in its traditional Thanksgiving Day game.
Sam's Club partnered with Allyson Felix and Usain Bolt to promote its updated proprietary technology "Scan and Go" that lets shoppers keep track of items they want to purchase and skip the checkout line.
These are the headlines you Need 2 Know for Wednesday, November 27, 2019.
J. Michael Prince, U.S. Polo Assn. CEO, told Cheddar that the brand is behind on growing in the e-commerce space, but have plans to change that.
These are the headlines you Need 2 Know for Tuesday, November 26, 2019.
The NBA is continuing its push into the sports betting market. On Friday, the league announced on Cheddar that it inked a deal with UK-based Bet365, bringing its total partnerships with sports betting operators to five.
The NBA is continuing its push into the sports betting market. The league announced on Cheddar Friday that it inked a deal with UK-based bet365, bringing its total partnerships with sports betting operators to five.
