The Philadelphia Eagles may have won Super Bowl LII, but which brands delivered the most memorable advertisements? Diply's Dan Lagani joins Cheddar to discuss the factors to consider when picking a champion from the biggest night of the year for TV commercials.
The president and chief revenue officer explains how significantly the big game resonated on social media. Facebook reported 62 million people had 270 million interactions relating to the game on the social platform. Lagani shares which brands had the highest engagement and most mentions on Twitter during the game.
He thinks Bud Light, Tide, and Doritos all set themselves apart with strong showings Sunday. But the public didn't like Ram's decision to use a Martin Luther King Jr. speech to sell pickup trucks. Lagani reveals how companies can better employ social causes to help spread their messaging.
Lakers fan Mike Asner curated the locations of Kobe Bryant tributes that have existed and began popping up after his tragic death last month.
Daytona 500 winner Denny Hamlin has won three out of the last five of the iconic contests, but his victory this year was shadowed by a scary crash that injured fellow NASCAR driver Ryan Newman.
These are the headlines you Need 2 Know for Tuesday, February 18, 2020.
Former champ De La Hoya has his sights set on a big win for the up-and-coming star Ryan Garcia in his Valentine's Day fight against Francisco Fonseca.
These are the headlines you Need 2 Know for Thursday, February 13, 2020.
Show host Jenny Taft told Cheddar that the biggest event in canine competitions is a culmination of a dog's "whole life" of work to compete for Best in Show.
Nike's Chief Design Officer John Hoke on Wednesday stopped by Cheddar to unveil the company's latest collection of sneakers designed for the 2020 Tokyo Summer Olympics.
These are the headlines you Need 2 Know for Tuesday, February 4, 2020.
Spots showcasing electric vehicles made up the bulk of the automotive ads that played during the three-hour and 45-minute Super Bowl championship between the Kansas City Chiefs and San Francisco 49ers.
YouTube VP Tara Walpert Levy told Cheddar that the Big Game is still a place to capture a national audience.
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