The Philadelphia Eagles may have won Super Bowl LII, but which brands delivered the most memorable advertisements? Diply's Dan Lagani joins Cheddar to discuss the factors to consider when picking a champion from the biggest night of the year for TV commercials.
The president and chief revenue officer explains how significantly the big game resonated on social media. Facebook reported 62 million people had 270 million interactions relating to the game on the social platform. Lagani shares which brands had the highest engagement and most mentions on Twitter during the game.
He thinks Bud Light, Tide, and Doritos all set themselves apart with strong showings Sunday. But the public didn't like Ram's decision to use a Martin Luther King Jr. speech to sell pickup trucks. Lagani reveals how companies can better employ social causes to help spread their messaging.
Cheddar's Need2Know Podcast for Tues., June 23, 2020.
On Monday, every driver and their crews joined Bubba Wallace in a show of solidarity before the race that was postponed a day by rain.
NASCAR's Bubba Wallace talks single-man Black Lives Matter protest at Martinsville and dives into steps the league is taking to be more inclusive.
Cheddar's Need2Know Podcast for Mon., June 22, 2020.
Dan Courtemanche, EVP of communication at Major League Soccer, talks returning game play amid the coronavirus pandemic.
NBA Executive, Michele Roberts joins Cheddar to talk discuss being the first woman and person of color to join Cresco Labs' board of directors. Roberts has also been instrumental in the return of the NBA season amid the coronavirus pandemic.
Cheddar's Need2Know Podcast for Fri., June 19, 2020.
Cheddar's Need2Know Podcast for Thurs., June 18, 2020.
Cheddar's Need2Know Podcast for Wed., June 17, 2020.
Cheddar's Need2Know Podcast for Tues., June 16, 2020.
