Marketers use a linguistic science called ‘Sound Symbolism’ to aid in naming brands and products. The science focuses on the sounds of words and how they can affect how people perceive a word. Join Cheddar as we examine just how brand names come to be formed and if a brand by any other name is just as lucrative.
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New research shows that air pollution is deadlier than smoking cigarettes.
Cheddar News checks in with a coast-to-coast forecast of the weather for Tuesday, Aug. 29, 2023 and the latest on Hurricane Idalia.
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Florida and Georgia residents living along Hurricane Idalia’s path of destruction are picking through piles of rubble where homes once stood, throwing tarps over roofs and gingerly navigating through mazes of streets left underwater or clogged with fallen trees.
A neurosurgeon investigating a woman’s mystery symptoms in an Australian hospital says she plucked a wriggling worm from the patient’s brain.
Here is the national weather forecast for Tuesday, August 29, 2023.
A medical rescue helicopter caught fire and broke apart shortly after takeoff Monday before crashing into an apartment complex near Fort Lauderdale, killing a paramedic captain on board and a resident on the ground, authorities said.
Florida residents loaded up on sandbags and evacuated from homes in low-lying areas along the Gulf Coast as Tropical Storm Idalia intensified Monday and forecasters predicted it would hit in days as a major hurricane with potentially life-threatening storm surges.
Cheddar News checks in with a coast-to-coast forecast of the weather for Monday, Aug. 28, 2023.
Retired Marine Tony Hernandez spoke with Cheddar News about the proper way to do those push-ups and how an incorrect form could lead to injuries.
