After the Parkland, Fla., shooting in February, executives companies across the country -- from Dick’s Sporting Goods and BlackRock to Enterprise Rent-a-Car and Delta-- made the controversial decision to cut ties with gunmakers and the National Rifle Association.
When President Trump announced the travel ban on several majority-Muslim countries last year, Microsoft chief Satya Nadella and Amazon’s Jeff Bezos openly voiced their opposition to the policy.
This kind of CEO activism, when corporate leaders take political or social stances that are “unrelated to the bottom line,” has taken off in recent years, explained Aaron Chatterji, Associate Professor at Duke University's Fuqua School of Business. He wrote about this trend in an article for the [Harvard Business Review](https://hbr.org/cover-story/2018/03/divided-we-lead).
There are three main factors driving this trend.
The first comes from inside the companies themselves -- the employees.
“A lot of millennials especially are pushing their bosses to speak out,” explained Chatterji.
Second is the increasingly polarized political climate.
“Being in the middle is really hard,” he said. “You see the middle sort of being hollowed out of both political parties. That’s where companies used to be, and [now] they’re forced to occupy one side or the other.”
And finally, social media gives CEOs “a microphone that’s always on” and access to direct conversations with their consumers.
But having a vocal CEO doesn’t come without risks.
“This is uncharted territory,” Chatterji said. “A lot of CEOs and companies are finding themselves getting burned by these activist stands,” because they open up the possibility of consumer backlash or even isolation from investors.
Many companies, though, also benefit from this movement. Chatterji pointed to Apple as an example.
After CEO Tim Cook called Indiana’s proposed religious freedom law “dangerous” in 2015, “we found...there were people who were more likely to buy Apple products.”
Oracle soars as it cashes in on the AI boom, Plus: Starbucks shares continue to fall under its new CEO, and does anybody actually want a new iPhone Air?
Swedish buy now, pay later company Klarna is making its highly anticipated public debut on the New York Stock Exchange Wednesday, the latest in a run of high-profile initial public offerings this year. The offering priced at $40 Tuesday, above the forecasted range of $35 to $37 a share, valuing the company at more than $15 billion. The valuation easily makes Klarna one of the biggest IPOs so far in 2025, which has been one of the busier years for companies going public. Other popular IPOs so far this year include the design software company Figma and Circle Internet Group, which issues the USDC stablecoin..
Oracle co-founder Larry Ellison wrested the title of the world’s richest man from longtime holder Elon Musk early Wednesday as stock in his software giant rocketed more than a third in a stunning few minutes of trading. That is according to wealth tracker Bloomberg. A college dropout, the 81-year-old Ellison is now worth $393 billion, Bloomberg says, several billion more than Musk, who had been the world’s richest for four years. The switch in the ranking came after a blockbuster earnings report from Oracle. Forbes still has Musk as the richest, however, valuing his private businesses much higher.
Aurimas Sabulis, CEO of Dextall, unveils how AI‑driven prefabricated façades slash design time by 80%, labor by 87%, and accelerate affordable housing delivery.
Online broker Robinhood Markets will join the S&P 500 index Online broker Robinhood Markets will join the S&P 500 index as its stock rides higher on a cryptocurrency wave.
