What Facebook's Newsfeed Update Means for Publishers
Facebook making major changes to its newsfeed. Last week the social media giant announced it would change the newsfeed to favor posts from friends and family over media publishers. Digiday's Co-Executive Editor Lucia Moses explains what this could mean for media publishers.
"Never before have they been under the kind of scrutiny and so this is a reaction to that," explains Moses. "Publishers are understandably freaking out."
This change by Facebook comes after questionable content has populated its feed, the spread of fake news, and Russia meddling with the U.S. election through posts on its platform. Shares of Facebook are down 4.5 percent over the past five days.
Fintech company CurrencyWorks partnered with Enderby Entertainment on a new platform called Vuele featuring the actor Anthony Hopkins in a film called “Zero Contact.” But it won't be coming to theaters or streaming — it's an NFT. Cameron Chell, founder and chairman of CurrencyWorks and co-head of Vuele, joined Cheddar’s Closing Bell to provide some insight into how it all works. Chell described Vuele as the first-ever direct-to-consumer film viewing platform that incorporates NFT tech making the movie a digital collectible, not for mass-market viewing.
