Brian Povinelli, SVP and Global Brand Leader at Westin Hotels and Resorts, discusses the company's initiatives to appeal to business travelers who want to keep up their fitness regimes while traveling.
The company recently partnered with Peloton, where travelers can ride bikes while visiting the hotel. They also equipped their hotel gyms with TRX machines and launched RunWESTIN, which finds local 3- to 5-mile trails around hotels that visitors can experience.
Povinelli discusses food offered at the hotels and overall ways the company taps into the $3.7 trillion dollar wellness movement.
TIME Editorial Director Lucy Feldman breaks down the 2026 TIME100 Creators list, the evolution of the creator economy, and what's next for digital media.
Can blockbuster movies and streaming thrive together? Paul Dergarabedian breaks down The Odyssey's record box office, Netflix's earnings, and Hollywood's future
BMO Wealth Management's Carol Schleif breaks down inflation, Fed policy, earnings, AI investment, and where investors may find opportunities in today's market.
Fast Company's Christopher Zara breaks down the OpenAI-Apple legal battle, the AI chip race, and what's next for the future of artificial intelligence.
Glacier CEO Rebecca Hu-Thrams explains how AI-powered robots are making recycling smarter, reducing landfill waste, and transforming the future of waste.
