Waze Partners with Lionsgate To Bring Liam Neeson Experience to Users
Waze has partnered with Lionsgate to allow users to get their directions voiced by Liam Neeson to promote the actor's new film "The Commuter." Amber Kirby, Brand Partnerships for Waze discusses how these campaigns benefit the navigation app and what it takes to bring these voices to life on the app.
Liam Neeson will only be available to users until mid-January in conjunction with the release of the Lionsgate film. Kirby explains that Neeson recorded about 70 phrases for the app, which are implemented into the app and users have the option of choosing Neeson from the list.
Past feature voices have included names like Morgan Freeman, Arnold Schwarzenegger and Darth Vader. Kirby says she is always trying to get big names for new campaigns and they will continue to offer these A-listers as voices in the car.
The holiday season is nearing and lots of people have travel on their minds. Kim Appelt, fashion stylist and author of "Style for Everybody," joined Cheddar News to provide tips on how to pack like a pro to avoid one less stressful move to do ahead of a trip.
A manhunt for a suspect in the fatal shooting of a Maryland judge continued for a fourth day Sunday as authorities completed their search of an area where the suspect's SUV was found.
Police in Tennessee were searching Sunday for the estranged son of Nashville's police chief as the suspect in the shooting of two police officers outside a Dollar General store.
After a record-breaking opening weekend of $92.8 million, “Taylor Swift: The Eras Tour” took in an estimated $31 million over the weekend from 3,855 locations, according to AMC Theaters. “Killers of the Flower Moon” debuted with $23 million, marking the third best opening for the 80-year-old Scorsese.
