Waze Partners with Lionsgate To Bring Liam Neeson Experience to Users
Waze has partnered with Lionsgate to allow users to get their directions voiced by Liam Neeson to promote the actor's new film "The Commuter." Amber Kirby, Brand Partnerships for Waze discusses how these campaigns benefit the navigation app and what it takes to bring these voices to life on the app.
Liam Neeson will only be available to users until mid-January in conjunction with the release of the Lionsgate film. Kirby explains that Neeson recorded about 70 phrases for the app, which are implemented into the app and users have the option of choosing Neeson from the list.
Past feature voices have included names like Morgan Freeman, Arnold Schwarzenegger and Darth Vader. Kirby says she is always trying to get big names for new campaigns and they will continue to offer these A-listers as voices in the car.
The fatal stabbing of a Catholic priest inside the church rectory where he lived has rocked the eastern Nebraska community of Fort Calhoun, a one-stoplight town where people tend not to worry if they forget to lock their doors at night.
Tuesday night is the sixth night of Hanukkah and to celebrate the occasion. Chef and TV personality Melanie Shurka joined Cheddar News to prepare latkes, a Hanukkah staple, along with other favorites.
Mariah Carey's "All I Want for Christmas Is You" has reached No. 1 on Billboard's Hot 100 chart the past four years in a row and it's reasonable to assume 2023 will be no different.
A person of interest has been arrested in connection with the fatal stabbing of a Detroit synagogue leader whose death after the start of the Israel-Hamas war prompted speculation the slaying could have been the result of antisemitism.
