Waze has partnered with Lionsgate to allow users to get their directions voiced by Liam Neeson to promote the actor's new film "The Commuter." Amber Kirby, Brand Partnerships for Waze discusses how these campaigns benefit the navigation app and what it takes to bring these voices to life on the app.
Liam Neeson will only be available to users until mid-January in conjunction with the release of the Lionsgate film. Kirby explains that Neeson recorded about 70 phrases for the app, which are implemented into the app and users have the option of choosing Neeson from the list.
Past feature voices have included names like Morgan Freeman, Arnold Schwarzenegger and Darth Vader. Kirby says she is always trying to get big names for new campaigns and they will continue to offer these A-listers as voices in the car.
Barker — also a longtime animal rights activist — died Saturday morning at his home in Los Angeles, publicist Roger Neal said.
Fortnite launched a trailer for its brand-new season.
Ariana Grande uploaded a live performance of her song 'Honeymoon Avenue.'
Big Business This Week is a guided tour through the biggest market stories of the week, from winning stocks to brutal dips to the facts and forecasts generating buzz on Wall Street. This week we're following the Jackson Hole Economic Symposium, UPS, Dollar Tree, Nvidia and Peloton.
Miley Cyrus and Selena Gomez released new music on Friday.
'Gran Turismo' is coming out Friday in theaters.
'Dune: Part Two' will now be released next year instead of in November.
A hospital in Georgia celebrates babies in the NICU with a graduation ceremony when they are discharged.
Summer is nearing its end but that doesn't mean you can't still catch some fun in the sun without breaking the bank. Viveca Chow, an expert on free and cheap things to do in New York City, joined Cheddar News to provide tips on where and how you can save while visiting the city.
The London Zoo had its annual weigh-in to keep records of animals there updated.
