*By Michael Teich*
Walmart's reported plans to launch a streaming video service may prove futile, said The Information reporter Jessica Toonkel. After all, the retailer, she told Cheddar on Wednesday, is late to the game.
"Netflix and Amazon have been doing this for a while," Toonkel said. "This is a really hard business to get into."
Toonkel broke news this week that Walmart may develop a subscription-based video service to compete with Netflix and Amazon Prime Video. The retailer is considering a price point below $8 per month and may also include an ad-supported free service.
What's the likelihood that Walmart will actually enter the streaming business? That depends on its willingness to spend billions of dollars, Toonkel explained. But after generating $17 billion in cash last year, the company potentially has enough ammo to match Netflix's aggressive spending budget, pegged at $8 billion for 2018.
But it's not just a matter of cash flow, Toonkel said. "They have a lot of money, clearly, but they also have investors that might not be as patient as investors in Netflix."
Walmart's last attempt to enter video content faltered ー in 2010 the retailer acquired Vudu, a video-on-demand service that currently offers a combined 100,000 movie titles and television series. But analytics firm comScore reported that users spent only 18,000 hours on the platform in May, just 2 percent of the total hours spent on Netflix and 6 percent of hours spent watching Amazon in the same period.
For the full segment, [click here.](https://cheddar.com/videos/walmart-could-launch-video-streaming-platform)
Microsoft has developed technology to help the company on its road to carbon negative by 2030. Chief Environmental Officer, Lucas Joppa, said Microsoft looks to be the blueprint for other companies to reduce their carbon footprints.
The Amal, or Hope, orbiter is the Arab world’s first interplanetary mission.
From Wall Street to Silicon Valley, these are the top stories that moved markets and had investors, business leaders, and entrepreneurs talking this week on Cheddar.
Netflix added a flood of new subscribers amid the coronavirus pandemic and also offered clues to a possible successor for founding CEO Reed Hastings, who on Thursday named the company’s chief content officer, Ted Sarandos, as co-CEO.
The ruse discovered Wednesday included bogus tweets from Barack Obama, Joe Biden, Mike Bloomberg and a number of tech billionaires.
Samsung is working to empower start ups across the globe to create innovative technologies that can be applied in our everyday lives. Young Sohn, corporate president and chief strategy officer at Samsung, talks newly announced winners of the extreme tech competition.
The three nations alleged Thursday that hacking group APT29, also known as Cozy Bear and believed to be part of the Russian intelligence service, is attacking academic and pharmaceutical coronavirus research institutions involved in vaccine development.
Advertising agencies are expressing concerns about the potential for TikTok to share user data with its Chinese parent company, ByteDance — something the social media platform flatly denies is happening.
The number of laid-off workers seeking unemployment benefits remained stuck at 1.3 million last week, an historically high level that indicates many companies are still cutting jobs as the viral outbreak intensifies.
Secretary of State Mike Pompeo says the U.S. is imposing travel bans on employees of the Chinese technology giant Huawei and other companies the U.S. determines are assisting authoritarian governments in cracking down on human rights.
